Is grout renew profitable to sell on Amazon United States?

The niche generates $64K/yr across 22 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +52.9%. Flapen's verdict: Skip it (49/100).

How competitive is the grout renew niche?

7 brands and 62 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in grout renew?

Top complaints mined from reviews: Functionality-Overall, Color, Ease Of Cleaning. The return rate is 1.2%.

When does demand for grout renew peak?

Demand peaks in May; the busiest month runs 1.8× the quietest.

What does it cost to enter the grout renew niche?

Listings span $9.31–$25.80; the average listing price is $19.73 (sweet spot $15–$100). The average incumbent carries 3,827 reviews — the moat a new listing must climb.

grout renew

Skip it

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Avg price

Great$19.73

avg listing price — sweet spot $15–$100

Growth

Good+52.9%

90-day search growth — must beat 0% to launch

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$9.31–$25.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,826.73

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$64K

$64K/yr · 104K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, grout renew is a $64K/yr Amazon United States market (104K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in May. Verdict: Skip it — 49/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

grout renew market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $59K–$79K; units × avg price
Conversion rate: 3.1%
Avg BSR: #95
Page quality: 0%
Prime: 100%
Sponsored: 77%
Out of stock: 0.0%
Avg brand age: 69 months
Avg seller age: 145 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

Mapei78%
Rainbow Chalk Markers Limited8%
Rejuvenate7%
PENTAUSA2%
ZippySolve2%
TEC2%
Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +52.9% search growth over the last 90 days.

Peak months: May · busiest ÷ quietest = 1.8×

Open Trend

Top grout renew search terms

mapei grout refresh32K/yr +111.9%1.1% conv.
grout refresh24K/yr +115.8%1.5% conv.
grout renew26K/yr +0.5%1.2% conv.
grout renew colorant and sealer9K/yr -1.5%0.8% conv.
rejuvenate tile and grout cleaner4K/yr -6.8%19.4% conv.
rejuvenate grout deep cleaner4K/yr -13.1%16.4% conv.
polyblend grout renew colors3K/yr +11.3%0.3% conv.
rejuvenate grout cleaner2K/yr +5.0%16.1% conv.
grout renew colorant2K/yr -33.9%1.1% conv.

All search terms

Top grout renew products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5117 Pure White

Mapei$21.234.4★4,149 rev

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5047 Charcoal

Mapei$22.734.4★4,149 rev

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5093 Warm Gray

Mapei$21.104.4★4,149 rev

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5009 Gray

Mapei$21.154.4★4,149 rev

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5220 Eggshell

Mapei$18.974.3★1,265 rev

Newest

by launch date

Tile Grout Repair Kit Restore & Renew Tile Joints Line Fast Drying Tile Grout Paint Squeeze Tube for Bathroom Shower Kitchen Floor Waterproof (8.8 oz Ivory)

ZippySolve$17.891,192 rev

8mo ago

MAPEI UltraCare Grout Refresh Universal Grout Colorant & Sealer 8 oz Bottle Easy Grout Restoration & Protection 5117 Pure White

Mapei$21.234,149 rev

1y ago

Grout Pen White Grout Paint: Waterproof Tile Paint Grout Refresh Restorer for Floor Kitchen & Bathroom Shower Tiles - White - Can Size for Larger Projects - 125ml (4.2oz)

Rainbow Chalk Markers Limited$24.591,246 rev

2y ago

ZippySolve Tile Grout Repair Kit Restore & Renew Tile Joints Line Fast Drying Tile Grout Paint Squeeze Tube for Bathroom Shower Kitchen Floor Waterproof (8.8 oz Beige)

ZippySolve$17.971,192 rev

2y ago

Grout Pen White Tile Grout Paint Marker: Waterproof Tile Grout Colorant and Sealer Pens for Cleaner Looking Floors & Whitener Without Bleach - Narrow 5mm 2 Pack with Extra Tips (7mL) - White

Rainbow Chalk Markers Limited$16.8513,572 rev

4y ago

What buyers say about grout renew

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use21%

“Easy to Use”

Ease Of Cleaning16%

“Easy clean up”

Quality-Overall15%

“The results are excellent”

Advertised Vs Actual Product7%

“As advertised”

Efficiency6%

“it does the job”

Value For Money6%

“Great price”

Color4%

“Color was perfect”

Product Condition2%

“Looks brand new”

Brightness/Shine/Glow2%

“Shine”

Smell2%

“it doesn't smell bad”

What buyers complain about

Functionality-Overall16%

“Non effective”

Color14%

“Color was off”

Ease Of Cleaning12%

“It doesnt clean as good as I thought it would”

Smell5%

“Strong chemical odor”

Paint Quality5%

“They might have something if the actual put more than a teaspoon of paint in it”

Quality-Overall5%

“Quality has gone down”

Durability4%

“Came off after a few days”

Advertised Vs Actual Product4%

“Doesnt work as advertised”

Ease Of Use3%

“difficult to use”

Value For Money2%

“Cheaper at Lowe's”

Top return reasons

Color60%

Functionality-Overall9%

Advertised Vs Actual Product7%

Value For Money3%

Paint Quality3%

Defective Material/Parts3%

Size-Overall2%