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Grout Colorant

Fail

The top 5 brands take 98% of clicks, so Grout Colorant is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$153K/yr87K searches / yr
90-day growth
+3.1%search demand this quarter
Competition
59%top-5 click share · 7 brands · 36 sellers

Flapen Score

Grout Colorant against its category

The dotted line is the Tools & Home Improvement average. Past it, Grout Colorant is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grout Colorant market on Amazon at a glance

Shoppers on Amazon United States searched for Grout Colorant 87K times last year and spent an estimated $153K. The top 5 brands take 98% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

10.3% of searches ended in a purchase last week.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
+3.1%
Conversion, latest week
10.3%
Market size, estimated
$153Ka year
Peak month
February1.5× the quietest month
Top search term
grout colorant19K searches a year

02 · Price

A sale here is worth $17.07.

Listings sell for $17.07 on average, from $8.74 to $29.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $17.07 that is $4K to $9K a year per listing.

Average price
$17.07inside the $15 to $100 sweet spot
Price range
$8.74–$29.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #27 within Adhesives & Sealers. It carries 5,976 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#27in Adhesives & Sealers
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
5,976per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Grout Colorant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$8K$15K$23K$31K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

36

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

59%

Top 20: 94%

Open market

1%

  • Rainbow Chalk Markers Limited80%
  • Mapei10%
  • TEC5%
  • OOTDART1%
  • YaoQiYou1%
  • Floor-Fix Pro1%
  • Open — no brand owns it (1 brand, 1%)

Demand

Grout Colorant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.5×

Search terms

Top Grout Colorant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • grout colorant19K/yr
  • black grout pen13K/yr
  • grout pen grey12K/yr
  • grout dye8K/yr
  • grey grout pen7K/yr
  • grout pen black9K/yr
  • gray grout pen5K/yr
  • grout pen light grey4K/yr
  • light grey grout pen3K/yr
  • black grout pen for tile5K/yr

Reviews and returns

What reviews say buyers love and hate about Grout Colorant

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Ease Of Use”
20%of negative reviews mention “Color”
3.0%of orders come back
“Its not Gray”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Grout Colorant questions

Answered from the same tracked data.