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Grey Grout

Fail

Shoppers spend only $52K a year here, so Grey Grout is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$52K/yr44K searches / yr
90-day growth
-0.9%search demand this quarter
Competition
61%top-5 click share · 15 brands · 89 sellers

Flapen Score

Grey Grout against its category

The dotted line is the Tools & Home Improvement average. Past it, Grey Grout is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Grey Grout market on Amazon at a glance

Shoppers on Amazon United States searched for Grey Grout 44K times last year and spent an estimated $52K. The top 5 brands take 69% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-0.9%
Conversion, latest week
7.1%
Market size, estimated
$52Ka year
Peak month
May1.5× the quietest month
Top search term
grey grout10K searches a year

02 · Price

A sale here is worth $16.69.

Listings sell for $16.69 on average, from $6.63 to $67.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.69 that is $2K to $4K a year per listing.

Average price
$16.69inside the $15 to $100 sweet spot
Price range
$6.63–$67.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #45 within Adhesives & Sealers. It carries 2,508 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
90%
Out of stock, average day
6.0%
Average rank
#45in Adhesives & Sealers
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
2,508per listing
Listings tracked
21

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
68 months

Products

Top Grey Grout products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$5K$8K$10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

89

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

61%

Top 20: 99%

Open market

23%

  • Magic Chems16%
  • Fix-A-Floor15%
  • ZippySolve13%
  • Red Devil13%
  • PENTAUSA11%
  • Twist & Grout8%

Demand

Grey Grout search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Grey Grout search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • grey grout10K/yr
  • gray grout11K/yr
  • light grey grout5K/yr
  • grey grout repair3K/yr
  • light gray grout4K/yr
  • grey grout for tile6K/yr
  • gray grout filler repair3K/yr
  • grout grey3K/yr

Reviews and returns

What reviews say buyers love and hate about Grey Grout

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Color”
2.2%of orders come back
“the color was darker than expected”
A buyer, on “Color”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Grey Grout questions

Answered from the same tracked data.