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Green Wire Fairy Lights

Fail

Shoppers spend only $18K a year here, so Green Wire Fairy Lights is a Fail.

Flapen Score
34
34 / 100
Ranks 8,821 of 9,536 Tools & Home Improvement niches · −14 vs the category median of 48
Market size
$18K/yr32K searches / yr
90-day growth
-20.2%search demand this quarter
Competition
66%top-5 click share · 8 brands · 10 sellers

Flapen Score

Green Wire Fairy Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Green Wire Fairy Lights is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Green Wire Fairy Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Green Wire Fairy Lights 32K times last year and spent an estimated $18K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
3.3%
Market size, estimated
$18Ka year
Peak month
December33.2× the quietest month
Top search term
fairy lights green wire11K searches a year

02 · Price

A sale here is worth $16.19.

Listings sell for $16.19 on average, from $8.82 to $25.21. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $16.19 that is $0 to $2K a year per listing.

Average price
$16.19inside the $15 to $100 sweet spot
Price range
$8.82–$25.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #1,223 within String Lights. It carries 374 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
100%
Out of stock, average day
7.2%
Average rank
#1,223in String Lights
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
374per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Green Wire Fairy Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$5K$7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

10

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

9%

  • RESNICE26%
  • AMMAKER23%
  • echosari17%
  • DealBeta14%
  • Dailyart7%
  • Mudder5%
  • Open — no brand owns it (2 brands, 9%)

Demand

Green Wire Fairy Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 33.2×

Search terms

Top Green Wire Fairy Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fairy lights green wire11K/yr
  • green wire fairy lights8K/yr
  • fairy lights with green wire5K/yr
  • green wire fairy lights plug in4K/yr
  • fairy lights battery operated green wire4K/yr

Reviews and returns

What reviews say buyers love and hate about Green Wire Fairy Lights

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Battery Life”
7.4%of orders come back
“Randomly turn off & on; short battery life”
A buyer, on “Battery Life”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Green Wire Fairy Lights questions

Answered from the same tracked data.