Is green flameless candles profitable to sell on Amazon United States?

The niche generates $32K/yr across 55 tracked products. 1 of 21 products launched in the last 360 days are still selling. 90-day search growth is -64.1%. Flapen's verdict: Skip it (42/100).

How competitive is the green flameless candles niche?

35 brands and 44 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in green flameless candles?

Top complaints mined from reviews: Color, Quality-Overall, Size-Overall. The return rate is 5.2% — above our launch gate.

When does demand for green flameless candles peak?

Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 5.7× the quietest.

What does it cost to enter the green flameless candles niche?

Listings span $5.70–$48.83; the average listing price is $22.90 (sweet spot $15–$100). The average incumbent carries 3,905 reviews — the moat a new listing must climb.

green flameless candles

Skip it

Soft demand (-64.1% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$22.90

avg listing price — sweet spot $15–$100

Brand share

Great44%

top-5 brand share — no brand owns this niche

Competition

Great29%

top-5 click share — an open shelf

Price range

Great$5.70–$48.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,904.95

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.2%

return rate — above 5% kills the launch gate

Market size

Bad$32K

$32K/yr · 49K searches

Growth

Bad-64.1%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, green flameless candles is a $32K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 42/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

green flameless candles market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $46K–$57K; units × avg price
Conversion rate: 2.8%
Avg BSR: #397
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 19.5%
Avg brand age: 29 months
Avg seller age: 154 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

35 rising

Sellers

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

29%

Top 20: 63%

Open market

51%

VEEKI11%
Girimax10%
WYZworks8%
Amagic8%
Homemory7%
West Ivory6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -64.1% search growth over the last 90 days.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.7×

Open Trend

Top green flameless candles search terms

green led candles12K/yr -52.2%2.3% conv.
green battery operated candles14K/yr -62.4%3.0% conv.
green flameless pillar candles7K/yr -36.2%2.1% conv.
green candles battery operated11K/yr -81.8%3.5% conv.
green flameless candles with remote5K/yr -68.7%3.2% conv.

All search terms

Top green flameless candles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WYZworks Ribbed Fluted Real Wax Flameless LED Pillar Candles Loden Sage Olive Green Melted-Wax Top Look Flickering Flame Battery Operated Remote & Timer Shelf & Wedding Decor (Set of 3)

WYZworks$26.464.6★132 rev

Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2

Girimax$26.484.6★307 rev

VEEKI Flameless Candles Light Set of 2 6x3 Flickering Christmas Flameless Candles with Remote & Timer Dimmable Real Wax Pillar Candles Battery Operated Green Candles for Home Xmas Decor (Green)

VEEKI$15.794.6★365 rev

Flameless Candles Lights Set of 3 Flickering LED Candles with Remote & Timer Dimmable Electric Pillar Candles Battery Operated Green Candles for Home St. Patricks Day Christmas Decor (Green)

VEEKI$20.114.6★386 rev

Amagic Green Glass Flameless Candles with Remote and Timer for St. Patricks Day Real Wax Battery Operated Candles Flickering Electric LED Pillar Candles Home Party Decor Set of 3

Amagic$23.334.6★2,155 rev

Newest

by launch date

Mid Century Modern Decor Olive Green Glass Flameless LED Pillar Candles

ARIKJ$29.8410 rev

4mo ago

Amagic 24 Pack Green Flameless Tea Lights Candles Battery Operated

Amagic$8.661,653 rev

6mo ago

Velsyn Green Flameless Candles with Remote and Timer Real Wax Made LED Pillar Candles Battery Operated with 3D Flickering Flame Melted Edge 3 x 4 5 6 Set of 3 (Pastel Green)

Velsyn$25.77286 rev

7mo ago

Amagic 12 Pack Green Flameless LED Tea Lights Candles Battery Operated Electric Fake Tealight Candles for Party Wedding Table Centerpiece Home Decor Mardi Gras Halloween Christmas St. Patrick

Amagic$5.703,466 rev

8mo ago

5plots Glass Flameless Candles with Remote Timer Real Wax LED Set of 3

5plots$24.00153 rev

8mo ago

What buyers say about green flameless candles

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow21%

“They are bright”

Color20%

“Pretty green”

Quality-Overall14%

“Great quality gery reslistic”

Remote Control9%

“The remote is very convenient”

Value For Money5%

“Price was good too”

Advertised Vs Actual Product5%

“Look and work as advertised”

Ease Of Use4%

“Easy to use”

Battery Life3%

“Great battery powered candles”

Design-Overall3%

“Love the design”

Alarm/Timer Accuracy2%

“the timer works well”

What buyers complain about

Color18%

“I thought the color was bluish”

Quality-Overall14%

“Poor quality”

Size-Overall12%

“They did not fit the holders”

Durability8%

“No good after less than three months”

Battery Life5%

“the battery dies”

Functionality-Overall5%

“Candle does not work”

Material Quality4%

“Low quality plastic. visibly cheap”

Alarm/Timer Accuracy3%

“I have forgotten on numerous occasions to turn them off since there is not a timer”

Flammable3%

“Flameless candles”

Brightness/Shine/Glow2%

“The range in brightness isn't very wide”

Top return reasons

Color47%

Size-Overall17%

Advertised Vs Actual Product6%

Functionality-Overall4%

Bulb Flicker/Dimming/Color4%

Quality-Overall3%

Defective Material/Parts3%

Value For Money3%