Gray Candles

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

-27.4%

Conversion, latest week

1.7%

Market size, estimated

$16Ka year

Peak month

December2.2× the quietest month

Top search term

gray candles13K searches a year

Listings sell for $20.88 on average, from $2.68 to $40.23. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $20.88 that is $0 to $2K a year per listing.

Average price

$20.88inside the $15 to $100 sweet spot

Price range

$2.68–$40.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #222 within Novelty Lighting. It carries 2,347 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

93%

Out of stock, average day

9.5%

Average rank

#222in Novelty Lighting

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,347per listing

Listings tracked

45

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months