Grade Level

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months

128K

Growth, 90 days vs prior 90

-19.2%

Conversion, latest week

2.9%

Market size, estimated

$156Ka year

Top search term

empire level65K searches a year

Listings sell for $41.27 on average, from $6.66 to $182.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $41.27 that is $0 to $4K a year per listing.

Average price

$41.27inside the $15 to $100 sweet spot

Price range

$6.66–$182.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

0.8%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #2,117 within Measuring & Layout Tools. It carries 812 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

58%

Out of stock, average day

6.6%

Average rank

#2,117in Measuring & Layout Tools

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

812per listing

Listings tracked

33

5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

75 months