Govee Neon Rope Light 2
FailThe top 5 brands take 100% of clicks, so Govee Neon Rope Light 2 is a Fail.
- Flapen Score
- 29 / 100Ranks 9,259 of 9,536 Tools & Home Improvement niches · −19 vs the category median of 4829
- Market size
- $59K/yr23K searches / yr
- 90-day growth
- +28.7%search demand this quarter
- Competition
- 97%top-5 click share · 1 brands · 3 sellers
Flapen Score
Govee Neon Rope Light 2 against its category
The dotted line is the Tools & Home Improvement average. Past it, Govee Neon Rope Light 2 is stronger. Inside it, weaker.
Market
The Govee Neon Rope Light 2 market on Amazon at a glance
Shoppers on Amazon United States searched for Govee Neon Rope Light 2 23K times last year and spent an estimated $59K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +28.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 23K
- Growth, 90 days vs prior 90
- +28.7%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $59Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- govee neon rope light 218K searches a year
02 · Price
A sale here is worth $87.54.
Listings sell for $87.54 on average, from $49.13 to $138.26. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At $87.54 that is $9K to $22K a year per listing.
- Average price
- $87.54inside the $15 to $100 sweet spot
- Price range
- $49.13–$138.26
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 100–250
- Revenue per listing a year
- $9K–$22K
- Returns
- 7.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #98 within Novelty Lighting. It carries 1,015 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #98in Novelty Lighting
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 1,015per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Govee Neon Rope Light 2 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Govee RGBIC Neon Lights 32.8ft Works with Matter Alexa Google Assistant
- Price
- $111.66
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 1y ago

Govee RGBIC Neon Lights LED Smart Neon Rope Light 2 Works with Matter Alexa Google Assistant Custom DIY Neon Strip Lights for Bedroom and Wall Decor Softer Material 9.8ft White
- Price
- $49.13
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 2y ago

Govee RGBIC Neon Lights LED Smart Neon Rope Light 2 Works with Matter Alexa Google Assistant Custom DIY Neon Strip Lights for Bedroom and Wall Decor Softer Material 16.4ft White
- Price
- $81.08
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 2y ago

Govee COB LED Strip Light Pro LED Lights for Bedroom Compatible with Alexa Google Assistant and Matter RGBICW Light with Warm White Smart Strip Light LED Lights for Bedroom Color Changing 9.8ft
- Price
- $75.79
- Rating
- 4.5/5
- Reviews
- 723
- Age
- 1y ago

Govee Outdoor Neon Rope Lights 32.8ft RGBIC IP67 Waterproof Patio Decorations with 64 Scene Modes Music Sync Flexible LED Outdoor Lights Neon Lights Work with Alexa Google Assistant
- Price
- $138.26
- Rating
- 4.6/5
- Reviews
- 613
- Age
- 3y ago
Trending
90-day click momentum
Govee RGBIC Neon Lights LED Smart Neon Rope Light 2 Works with Matter Alexa Google Assistant Custom DIY Neon Strip Lights for Bedroom and Wall Decor Softer Material 9.8ft White
- Price
- $49.13
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 2y ago

Govee COB LED Strip Light Pro LED Lights for Bedroom Compatible with Alexa Google Assistant and Matter RGBICW Light with Warm White Smart Strip Light LED Lights for Bedroom Color Changing 9.8ft
- Price
- $75.79
- Rating
- 4.5/5
- Reviews
- 723
- Age
- 1y ago

Govee RGBIC Neon Lights 32.8ft Works with Matter Alexa Google Assistant
- Price
- $111.66
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 1y ago

Govee RGBIC LED Neon Rope Lights 10ft Gaming Lights for Gaming Desks
- Price
- $69.32
- Rating
- 4.5/5
- Reviews
- 1,001
- Age
- 3y ago

Govee Outdoor Neon Rope Lights 32.8ft RGBIC IP67 Waterproof Patio Decorations with 64 Scene Modes Music Sync Flexible LED Outdoor Lights Neon Lights Work with Alexa Google Assistant
- Price
- $138.26
- Rating
- 4.6/5
- Reviews
- 613
- Age
- 3y ago
Newest
by launch date
Govee RGBIC Neon Lights 32.8ft Works with Matter Alexa Google Assistant
- Price
- $111.66
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 1y ago

Govee COB LED Strip Light Pro LED Lights for Bedroom Compatible with Alexa Google Assistant and Matter RGBICW Light with Warm White Smart Strip Light LED Lights for Bedroom Color Changing 9.8ft
- Price
- $75.79
- Rating
- 4.5/5
- Reviews
- 723
- Age
- 1y ago

Govee RGBIC Neon Lights LED Smart Neon Rope Light 2 Works with Matter Alexa Google Assistant Custom DIY Neon Strip Lights for Bedroom and Wall Decor Softer Material 9.8ft White
- Price
- $49.13
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 2y ago

Govee RGBIC Neon Lights LED Smart Neon Rope Light 2 Works with Matter Alexa Google Assistant Custom DIY Neon Strip Lights for Bedroom and Wall Decor Softer Material 16.4ft White
- Price
- $81.08
- Rating
- 4.6/5
- Reviews
- 1,250
- Age
- 2y ago

Govee Outdoor Neon Rope Lights 32.8ft RGBIC IP67 Waterproof Patio Decorations with 64 Scene Modes Music Sync Flexible LED Outdoor Lights Neon Lights Work with Alexa Google Assistant
- Price
- $138.26
- Rating
- 4.6/5
- Reviews
- 613
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Govee100%
- Open — no brand owns it (0%)
Demand
Govee Neon Rope Light 2 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.5×
Reviews and returns
What reviews say buyers love and hate about Govee Neon Rope Light 2
We read the reviews and the return reasons for every product selling here.
“Breaks eventually”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Govee Neon Rope Light 2 questions
Answered from the same tracked data.









