gold keyless entry door lock
Skip itHigh returns (7.7%) — this niche doesn't clear our bar today.
Avg price
Great$93.06avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+13.6%90-day search growth — must beat 0% to launch
Market size
Okay$182K$182K/yr · 55K searches
Review moat
Okay2,823.58avg incumbent reviews — the moat a new listing must climb
Price range
Okay$30.13–$231.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Returns
Bad7.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, gold keyless entry door lock is a $182K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 39/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
gold keyless entry door lock market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $186K–$233K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #176
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 5.8%
- Avg brand age
- 37 months
- Avg seller age
- 141 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
29
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
7%
- Kwikset71%
- SCHLAGE8%
- Sifely5%
- SMONET4%
- Yale3%
- samtechT2%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 100 weeks — +13.6% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 1.7×
Top gold keyless entry door lock search terms
- kwikset powerbolt 25019K/yr
- gold keyless entry door lock11K/yr
- gold smart lock7K/yr
- brass keyless entry door lock7K/yr
- keyless entry door lock gold8K/yr
- powerbolt 2503K/yr
Top gold keyless entry door lock products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kwikset Powerbolt 250 10-Button Keypad Matte Black Transitional Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$63.694.2★2,170 rev
Kwikset Powerbolt 250 10-Button Keypad Satin Nickel Transitional Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$61.364.2★2,170 rev
Kwikset HomeConnect 620 Z-Wave Long Range Enabled Keypad Smart Lock Convenient Keyless Entry Customizable User Codes Ring Alarm Compatible Hub Required Sold Separately Polished Brass Traditional
Kwikset$135.964.3★251 rev
Kwikset Powerbolt 250 10-Button Keypad Venetian Bronze Transitional Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$63.554.2★2,170 rev
Schlage Electronic Keypad Deadbolt Lock Camelot Trim Bright Brass
SCHLAGE$108.514.4★13,035 rev
Newest
by launch date
Kwikset Powerbolt 250 10-Button Keypad Satin Nickel Contemporary Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$62.9623 rev
Kwikset Powerbolt 250 10-Button Keypad Matte Black Contemporary Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$63.2323 rev
Yale Assure Lock 2 Keyless Entry Smart Deadbolt with Wi-Fi - Lifetime Brass Electronic Door Lock with Keypad Code Entry Remote Access & Backup Key - Secure Smart Home Deadbolt YRD410-WF1-P05
Yale$231.4435 rev
SMONET Smart Lock Front Door with Handle Keyless Entry Door Lock Set Fingerprint Smart Deadbolt with App Bluetooth Electronic Keypad Auto Lock Compatible with Alexa Gold
SMONET$191.2055 rev
Foxgard Fingerprint Door Lock 5-in-1 Biometric Smart Lock with Keypad App Control Key Auto-Lock Electronic Anti-Lock Keyless Entry for Bedroom Office Indoor Use Gold
Foxgard$44.22264 rev
Trending
90-day click momentumYale Assure Lock 2 Keyless Entry Smart Deadbolt with Wi-Fi - Lifetime Brass Electronic Door Lock with Keypad Code Entry Remote Access & Backup Key - Secure Smart Home Deadbolt YRD410-WF1-P05
Yale$231.444.4★
Kwikset Powerbolt 250 10-Button Keypad Satin Nickel Contemporary Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$62.964.4★
Kwikset Powerbolt 250 10-Button Keypad Matte Black Contemporary Electronic Deadbolt Door Lock Featuring Convenient Keyless Entry Customizable User Codes and Auto-Locking
Kwikset$63.234.4★
Yale Assure Lock 2 Deadbolt Lifetime Brass Key-Free Smart Lock with Bluetooth Connected Keypad for Code Entry (No Wi-Fi) YRD430-BLE-P05
Yale$132.204.5★
SMONET Smart Lock Front Door with Handle Keyless Entry Door Lock Set Fingerprint Smart Deadbolt with App Bluetooth Electronic Keypad Auto Lock Compatible with Alexa Gold
SMONET$191.204.8★
What buyers say about gold keyless entry door lock
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to assemble”
“Lock works great”
“Build quality feels solid and secure”
“Its straightforward to use”
“Worth Your Money”
“Easy to follow instructions”
“Works ok”
“Works great just as advertised”
“Perfect security for home”
“Battery life is awesome”
What buyers complain about
“Just a crappy lock”
“Keeps breaking”
“Didnt work”
“Short battery life”
“Obviously, quality control was not initiated”
“Hard to Install”
“The instructions are not clear or helpful”
“I guess not simple to use”
“Did not fit”
“The Bluetooth connection constantly drops”
Top return reasons
Common questions
- Is gold keyless entry door lock profitable to sell on Amazon United States?
- The niche generates $182K/yr across 19 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is +13.6%. Flapen's verdict: Skip it (39/100).
- How competitive is the gold keyless entry door lock niche?
- 10 brands and 29 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in gold keyless entry door lock?
- Top complaints mined from reviews: Locking Mechanism, Durability, Functionality-Overall. The return rate is 7.7% — above our launch gate.
- When does demand for gold keyless entry door lock peak?
- Demand peaks in Jul–Aug; the busiest month runs 1.7× the quietest.
- What does it cost to enter the gold keyless entry door lock niche?
- Listings span $30.13–$231.44; the average listing price is $93.06 (sweet spot $15–$100). The average incumbent carries 2,824 reviews — the moat a new listing must climb.