Ghost Candles

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months

124K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

1.8%

Market size, estimated

$42Ka year

Peak month

September55.7× the quietest month

Top search term

ghost candles57K searches a year

Listings sell for $18.43 on average, from $8.01 to $29.43. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.43 that is $0 to $2K a year per listing.

Average price

$18.43inside the $15 to $100 sweet spot

Price range

$8.01–$29.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.2%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #1,097 within Novelty Lighting. It carries 215 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

20.2%

Average rank

#1,097in Novelty Lighting

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

215per listing

Listings tracked

27

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months