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Gerber Toilet Seat Replacement

Fail

The top 5 brands take 100% of clicks, so Gerber Toilet Seat Replacement is a Fail.

Flapen Score
38
38 / 100
Ranks 8,108 of 9,536 Tools & Home Improvement niches · −10 vs the category median of 48
Market size
$104K/yr57K searches / yr
90-day growth
+13.6%search demand this quarter
Competition
88%top-5 click share · 2 brands · 19 sellers

Flapen Score

Gerber Toilet Seat Replacement against its category

The dotted line is the Tools & Home Improvement average. Past it, Gerber Toilet Seat Replacement is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gerber Toilet Seat Replacement market on Amazon at a glance

Shoppers on Amazon United States searched for Gerber Toilet Seat Replacement 57K times last year and spent an estimated $104K. All 2 brands take every click. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

5.6% of searches ended in a purchase last week.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
+13.6%
Conversion, latest week
5.6%
Market size, estimated
$104Ka year
Peak month
November2.5× the quietest month
Top search term
gerber toilet seat36K searches a year

02 · Price

A sale here is worth $32.78.

Listings sell for $32.78 on average, from $18.14 to $44.28. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $32.78 that is $16K to $25K a year per listing.

Average price
$32.78inside the $15 to $100 sweet spot
Price range
$18.14–$44.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
$16K–$25K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #91 within Bathroom Fixtures. It carries 5,604 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#91in Bathroom Fixtures
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
5,604per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Gerber Toilet Seat Replacement products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

$0$16K$31K$47K$62K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Gerber92%
  • Bemis8%

Demand

Gerber Toilet Seat Replacement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.5×

Reviews and returns

What reviews say buyers love and hate about Gerber Toilet Seat Replacement

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Assembly/Installation”
20%of negative reviews mention “Durability”
4.5%of orders come back
“Breaks easily”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Gerber Toilet Seat Replacement questions

Answered from the same tracked data.