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Ge Smart Switch

Fail

Shoppers spend only $42K a year here, so Ge Smart Switch is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$42K/yr78K searches / yr
90-day growth
+2.4%search demand this quarter
Competition
40%top-5 click share · 10 brands · 74 sellers

Flapen Score

Ge Smart Switch against its category

The dotted line is the Tools & Home Improvement average. Past it, Ge Smart Switch is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ge Smart Switch market on Amazon at a glance

Shoppers on Amazon United States searched for Ge Smart Switch 78K times last year and spent an estimated $42K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

1.8% of searches ended in a purchase last week.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+2.4%
Conversion, latest week
1.8%
Market size, estimated
$42Ka year
Peak month
November6.1× the quietest month
Top search term
smart toggle switch15K searches a year

02 · Price

A sale here is worth $30.21.

Listings sell for $30.21 on average, from $7.28 to $112.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $30.21 that is $3K to $8K a year per listing.

Average price
$30.21inside the $15 to $100 sweet spot
Price range
$7.28–$112.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #188 within Switches & Dimmers. It carries 3,750 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
8.4%
Average rank
#188in Switches & Dimmers
Average rating
4.16 starsAmazon United States average 4.42 stars
Average reviews
3,750per listing
Listings tracked
31

04 · Newcomers

Amazon counts 6 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
59 months

Products

Top Ge Smart Switch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

$0$1K$2K$4K$5K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

74

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

40%

Top 20: 88%

Open market

7%

  • Cync48%
  • Enbrighten25%
  • MOES8%
  • THIRDREALITY7%
  • Leviton3%
  • Lutron3%
  • Open — no brand owns it (4 brands, 7%)

Demand

Ge Smart Switch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 6.1×

Search terms

Top Ge Smart Switch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smart toggle switch15K/yr
  • cync switch7K/yr
  • ge cync smart switch9K/yr
  • cync dimmer switch4K/yr
  • cync dimmer4K/yr
  • cync smart switch no neutral required3K/yr
  • smart toggle light switch6K/yr
  • cync smart switch8K/yr
  • ge smart switch7K/yr
  • smart switch toggle5K/yr

Reviews and returns

What reviews say buyers love and hate about Ge Smart Switch

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Assembly/Installation”
20%of negative reviews mention “Connectivity-Overall”
6.3%of orders come back
“Doesnt connect”
A buyer, on “Connectivity-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Ge Smart Switch questions

Answered from the same tracked data.