Is garden lamp profitable to sell on Amazon United States?

The niche generates $24K/yr across 87 tracked products. 12 of 14 products launched in the last 360 days are still selling. 90-day search growth is +66.8%. Flapen's verdict: Worth a look (60/100).

How competitive is the garden lamp niche?

71 brands and 116 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 36% of demand.

What do buyers complain about in garden lamp?

Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Size-Overall. The return rate is 2.3%.

When does demand for garden lamp peak?

Demand peaks in Apr–May–Jun; the busiest month runs 4.1× the quietest.

What does it cost to enter the garden lamp niche?

Listings span $6.34–$55.25; the average listing price is $21.29 (sweet spot $15–$100). The average incumbent carries 4,921 reviews — the moat a new listing must climb.

garden lamp

Worth a look

Shows no brand lock-in (top 5 brands take 36% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible36%

top-5 brand share — no brand owns this niche

Avg price

Great$21.29

avg listing price — sweet spot $15–$100

Competition

Great25%

top-5 click share — an open shelf

Price range

Great$6.34–$55.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+66.8%

90-day search growth — must beat 0% to launch

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,921.07

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$24K

$24K/yr · 96K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, garden lamp is a $24K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 60/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

garden lamp market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: $32K–$43K; units × avg price
Conversion rate: 1.2%
Avg BSR: #88
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 1.1%
Avg brand age: 30 months
Avg seller age: 195 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

71 falling

Sellers

116

Top-5 brand share

36%

Top 20: 66%

Top-5 click share

25%

Top 20: 57%

Open market

60%

GIGALUMI12%
TONULAX8%
Brightown7%
JKIMK5%
vignuto4%
KOOPER3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +66.8% search growth over the last 90 days.

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.1×

Open Trend

Top garden lamp search terms

cute solar lights outdoor15K/yr +104.6%0.9% conv.
solar lights for flower pots10K/yr +178.8%2.2% conv.
cute solar lights9K/yr +80.6%0.7% conv.
decorative solar light8K/yr +95.3%0.7% conv.
decorative lights for outside10K/yr +47.2%0.6% conv.
fun solar lights outdoor decorative5K/yr +104.3%1.0% conv.
garden lamp8K/yr +24.9%0.4% conv.
solar plant light5K/yr +63.4%1.2% conv.
gardening lights6K/yr -3.0%1.4% conv.
garden lamps6K/yr +23.9%1.1% conv.

All search terms

Top garden lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GIGALUMI Garden Decor Outdoor Lights 120LED 2Pack Solar Garden Lights Outside Fairy Firework Decorative Solar Powered for Yard Pathway Flowerbed Planter Balcony Gifts for mom(Warm White

GIGALUMI$14.544.3★3,847 rev

Brightown 60 LED Flower Solar String Lights Outdoor Waterproof Fairy Lights for Garden Yard Fence Patio Christmas Tree Wedding Party Decor Multicolor

Brightown$9.544.4★4,431 rev

JKIMK Solar Globe Lights Outdoor Waterproof-Solar Balls for Garden

JKIMK$11.074.3★6,653 rev

vignuto Solar Lights Outdoor Waterproof 4 Pack of 32 LEDs Garden Patio Firefly Decoration Unique Gifts Women Grandparents

vignuto$22.524.6★3,343 rev

TONULAX Solar Garden Lights - Upgraded Solar Swaying Light Sway by Wind Outdoor Lights Yard Patio Pathway Decoration High Flexibility Iron Wire & Heavy Bulb Base Warm White(2 Pack)

TONULAX$11.704.3★14,947 rev

Newest

by launch date

Solar Lights Outdoor(4 Pack 32 LEDs) Solar Lights Outdoor Waterproof for Garden Decor 4 Modes Firefly Light for Outdoor Decor Big Bulb High Lumens Patio Decor Sway by Wind Gardening Gifts for Women

Uzexfio$24.08238 rev

5mo ago

1 Pack Solar Watering Can Lantern Hanging Light Outdoor Waterproof Hanging Lantern Decorative Garden Decoration Gift for Women Mom

Zfiglum$11.67358 rev

10mo ago

Solar Lanterns Outdoor Waterproof Gifts for Women Grandma Gifts

HOFLYW$8.80871 rev

1y ago

vignuto Solar Lights Outdoor Waterproof 4 Pack of 32 LEDs Garden Patio Firefly Decoration Unique Gifts Women Grandparents

vignuto$22.523,343 rev

1y ago

Brightown 60 LED Flower Solar String Lights Outdoor Waterproof Fairy Lights for Garden Yard Fence Patio Christmas Tree Wedding Party Decor Multicolor

Brightown$9.544,431 rev

1y ago

What buyers say about garden lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow37%

“Bright lights”

Quality-Overall9%

“Good quality and great lighting”

Value For Money7%

“Decent price”

Assembly/Installation6%

“Assembly was easy”

Color5%

“BEAUTIFUL COLORS”

Design-Overall4%

“Design is beautiful”

Durability4%

“Beautiful and durable”

Advertised Vs Actual Product4%

“Better than I expected”

Ease Of Use2%

“Easy to hang”

Night Vision2%

“Gorgeous looking at night”

What buyers complain about

Durability17%

“Did not last”

Brightness/Shine/Glow13%

“NOT BRIGHT ENOUGH”

Size-Overall12%

“To short”

Functionality-Overall10%

“Never Worked”

Quality-Overall7%

“Bad quality”

Advertised Vs Actual Product4%

“Looks nothing like the photo”

Value For Money3%

“A tad pricey”

Bulb Flicker/Dimming/Color3%

“Not bright very dim”

Charging3%

“Would not charge”

Strength2%

“Not sturdy”

Top return reasons

Size-Overall31%

Brightness/Shine/Glow14%

Bulb Flicker/Dimming/Color10%

Advertised Vs Actual Product10%

Functionality-Overall7%

Defective Material/Parts5%

Color4%

Quality-Overall4%

Value For Money3%

Charging2%

Common questions

Is garden lamp profitable to sell on Amazon United States?: The niche generates $24K/yr across 87 tracked products. 12 of 14 products launched in the last 360 days are still selling. 90-day search growth is +66.8%. Flapen's verdict: Worth a look (60/100).
How competitive is the garden lamp niche?: 71 brands and 116 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 36% of demand.
What do buyers complain about in garden lamp?: Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Size-Overall. The return rate is 2.3%.
When does demand for garden lamp peak?: Demand peaks in Apr–May–Jun; the busiest month runs 4.1× the quietest.
What does it cost to enter the garden lamp niche?: Listings span $6.34–$55.25; the average listing price is $21.29 (sweet spot $15–$100). The average incumbent carries 4,921 reviews — the moat a new listing must climb.

garden lamp

garden lamp market data

Competition & brand share

Demand & seasonality

Top garden lamp search terms

Top garden lamp products on Amazon

Top sellers

Newest

Trending

What buyers say about garden lamp

What buyers love

What buyers complain about

Top return reasons

Common questions

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