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Gaming Lights

Maybe

Products sell for $35.06 on average, inside the sweet spot. But buyers convert on only 1.3% of searches, so Gaming Lights is a Maybe.

Flapen Score
54
54 / 100
Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size
$255K/yr576K searches / yr
90-day growth
-0.6%search demand this quarter
Competition
33%top-5 click share · 37 brands · 64 sellers

Flapen Score

Gaming Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Gaming Lights is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gaming Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Gaming Lights 576K times last year and spent an estimated $255K. The top 5 brands take 51% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 576K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months
576K
Growth, 90 days vs prior 90
-0.6%
Conversion, latest week
1.3%
Market size, estimated
$255Ka year
Peak month
December2.9× the quietest month
Top search term
gaming lights176K searches a year

02 · Price

A sale here is worth $35.06.

Listings sell for $35.06 on average, from $7.74 to $175.99. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $35.06 that is $4K to $9K a year per listing.

Average price
$35.06inside the $15 to $100 sweet spot
Price range
$7.74–$175.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #239 within Novelty Lighting. It carries 5,680 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#239in Novelty Lighting
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
5,680per listing
Listings tracked
50

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
33 months

Products

Top Gaming Lights products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

$0$10K$20K$31K$41K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

37 falling

Sellers

64

Est. top-5 brand share

51%

Top 20: 86%

Est. top-5 click share

33%

Top 20: 72%

Open market

45%

  • Govee32%
  • Leeleberd5%
  • HODANS5%
  • LitThis4%
  • MATICOD4%
  • DAYBETTER4%

Demand

Gaming Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Gaming Lights search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • gaming lights176K/yr
  • gaming light65K/yr
  • under bed lights48K/yr
  • desk led lights45K/yr
  • led light kit38K/yr
  • gaming lights for wall40K/yr
  • gamer lights26K/yr
  • game room lighting18K/yr
  • gaming lights for room18K/yr
  • music lights20K/yr

Reviews and returns

What reviews say buyers love and hate about Gaming Lights

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Durability”
2.6%of orders come back
“Did NOT last”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gaming Lights questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data