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Frosted Light Bulbs

Fail

The top 5 brands take 100% of clicks, so Frosted Light Bulbs is a Fail.

Flapen Score
44
44 / 100
Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size
$211K/yr215K searches / yr
90-day growth
-4.1%search demand this quarter
Competition
55%top-5 click share · 5 brands · 46 sellers

Flapen Score

Frosted Light Bulbs against its category

The dotted line is the Tools & Home Improvement average. Past it, Frosted Light Bulbs is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Frosted Light Bulbs market on Amazon at a glance

Shoppers on Amazon United States searched for Frosted Light Bulbs 215K times last year and spent an estimated $211K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.

Searches, last 12 months
215K
Growth, 90 days vs prior 90
-4.1%
Conversion, latest week
3.9%
Market size, estimated
$211Ka year
Peak month
January2.5× the quietest month
Top search term
philips light bulb37K searches a year

02 · Price

A sale here is worth $25.06.

Listings sell for $25.06 on average, from $5.78 to $83.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $25.06 that is $6K to $13K a year per listing.

Average price
$25.06inside the $15 to $100 sweet spot
Price range
$5.78–$83.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$6K–$13K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #860 within Light Bulbs. It carries 949 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#860in Light Bulbs
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
949per listing
Listings tracked
24

04 · Newcomers

Amazon counts 5 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
46 months

Products

Top Frosted Light Bulbs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$21K$42K$63K$85K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

46

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

0%

  • PHILIPS40%
  • Philips LED39%
  • Philips Hue17%
  • Neporal2%
  • sunsy2%

Demand

Frosted Light Bulbs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Frosted Light Bulbs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips light bulb37K/yr
  • phillips light bulb27K/yr
  • philips led light bulbs23K/yr
  • flicker free led light bulbs17K/yr
  • frosted light bulbs13K/yr
  • philips led16K/yr
  • philips light bulbs14K/yr
  • flicker free light bulbs9K/yr
  • phillips light bulbs7K/yr
  • phillips led bulb9K/yr

Reviews and returns

What reviews say buyers love and hate about Frosted Light Bulbs

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
24%of negative reviews mention “Bulb Flicker/Dimming/Color”
2.9%of orders come back
“Flicker Badly”
A buyer, on “Bulb Flicker/Dimming/Color”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Frosted Light Bulbs questions

Answered from the same tracked data.