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Front Porch Decor

Pass

Front Porch Decor scores 72 out of 100, a Pass. Shoppers spend $3.4M a year here, search demand grew +36.4% this quarter, and returns run at 2.4% of orders.

Flapen Score
72
72 / 100
Top 1% of 9,536 Tools & Home Improvement niches · +24 vs the category median of 48
Market size
$3.4M/yr5.9M searches / yr
90-day growth
+36.4%search demand this quarter
Competition
17%top-5 click share · 100 brands · 155 sellers

Flapen Score

Front Porch Decor against its category

The dotted line is the Tools & Home Improvement average. Past it, Front Porch Decor is stronger. Inside it, weaker.

72Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Front Porch Decor market on Amazon at a glance

Shoppers on Amazon United States searched for Front Porch Decor 5.9M times last year and spent an estimated $3.4M. The top 5 brands take 27% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 72 out of 100, a Pass.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 5.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.4M a year.

Searches, last 12 months
5.9M
Growth, 90 days vs prior 90
+36.4%
Conversion, latest week
2.0%
Market size, estimated
$3.4Ma year
Peak month
April9.6× the quietest month
Top search term
solar lanterns outdoor waterproof1.5M searches a year

02 · Price

A sale here is worth $27.96.

Listings sell for $27.96 on average, from $6.81 to $135.09. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 500 to 750 of them. At $27.96 that is $14K to $21K a year per listing.

Average price
$27.96inside the $15 to $100 sweet spot
Price range
$6.81–$135.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
500–750
Revenue per listing a year
$14K–$21K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #101 within Lanterns. It carries 2,219 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#101in Lanterns
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
2,219per listing
Listings tracked
140

04 · Newcomers

Amazon counts 45 of last year's 45 launches as successful.

45 products launched here in the last 12 months. Amazon counts 45 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
45
Successful launches
45Amazon's first-year sales bar
Average brand age
31 months

Products

Top Front Porch Decor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

$0$68K$135K$203K$271K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

100 falling

Sellers

155

Top-5 brand share

27%

Top 20: 57%

Top-5 click share

17%

Top 20: 41%

Open market

70%

  • KOOPER8%
  • BONLION6%
  • WdtPro5%
  • SIMLIX4%
  • TuyLuxe4%
  • GIGALUMI4%

Demand

Front Porch Decor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.6×

Search terms

Top Front Porch Decor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • solar lanterns outdoor waterproof1.5M/yr
  • front door decor968K/yr
  • solar lanterns480K/yr
  • outdoor solar lanterns363K/yr
  • hanging solar lights for outside334K/yr
  • outdoor lanterns377K/yr
  • outdoor table decor210K/yr
  • lanterns decorative outdoor345K/yr
  • hanging solar lights191K/yr
  • solar lanterns outdoor222K/yr

Reviews and returns

What reviews say buyers love and hate about Front Porch Decor

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Brightness/Shine/Glow”
13%of negative reviews mention “Durability”
2.4%of orders come back
“Didnt last”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Front Porch Decor questions

Answered from the same tracked data.