Foldable Level
FailShoppers spend only $18K a year here, so Foldable Level is a Fail.
- Flapen Score
- 39 / 100Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 4839
- Market size
- $18K/yr15K searches / yr
- 90-day growth
- -38.5%search demand this quarter
- Competition
- 80%top-5 click share · 10 brands · 11 sellers
Flapen Score
Foldable Level against its category
The dotted line is the Tools & Home Improvement average. Past it, Foldable Level is stronger. Inside it, weaker.
Market
The Foldable Level market on Amazon at a glance
Shoppers on Amazon United States searched for Foldable Level 15K times last year and spent an estimated $18K. The top 5 brands take 84% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
4.6% of searches ended in a purchase last week.
Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.
- Searches, last 12 months
- 15K
- Growth, 90 days vs prior 90
- -38.5%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $18Ka year
- Peak month
- December7.2× the quietest month
- Top search term
- folding level7K searches a year
02 · Price
A sale here is worth $26.43.
Listings sell for $26.43 on average, from $19.14 to $34.84. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $26.43 that is $0 to $3K a year per listing.
- Average price
- $26.43inside the $15 to $100 sweet spot
- Price range
- $19.14–$34.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 24.2% of listings are out of stock. The average listing ranks #402 within Measuring & Layout Tools. It carries 138 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 92%
- Out of stock, average day
- 24.2%
- Average rank
- #402in Measuring & Layout Tools
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 138per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Foldable Level products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Saker Multi-function Foldable Level 28-Inch Level Tool Gift for Father Him Her Multi-Angle Measurement Woodworking Tool Precise Leveling In Any Position Folding Level Tool To Save Your Time
- Price
- $32.10
- Rating
- 4.6/5
- Reviews
- 969
- Age
- 4y ago

DIKTALK 28 Inch Folding Level Multi-Angle Precision Leveler with Magnetic Base Foldable Aluminum Alloy Tool for Woodworking & Construction
- Price
- $22.31
- Rating
- 4.3/5
- Reviews
- 100
- Age
- 1y ago

SakerPlus Multi-Function Folding Level 24 Level Tool Multi-Angle Measurement (45/90/180) High-Precision Aluminum Profile (0.5mm/m) Perfect for Woodworking Construction & DIY Gifts
- Price
- $25.00
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 2y ago

Sutekus Folding Level 5 Sections Foldable Aluminum Alloy Multi-Angle Measurement Tool with Level Bubbles and Powerful Magnets for Woodworking Construction
- Price
- $21.73
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 2y ago

DIAMOND CHEF Folding Level Multi-Angle Magnetic Level Ruler with 5 Hinged Sections 4 Bubble Vials for 0/45/90 Reading Compact Foldable Tool for Woodworking Carpentry and DIY
- Price
- $28.16
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 2y ago
Trending
90-day click momentum
ZAUNFOOY 28 Inch Foldable Level Tool Multi-Angle Magnetic Aluminum Alloy Level with 4 Bubble Vials Portable Folding Measuring Level for Woodworking Carpentry Construction DIY
- Price
- $22.37
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago

ZAUNFOOY 24 Inch Foldable Level Tool Multi-Angle Magnetic Aluminum Alloy Level with 4 Bubble Vials Portable Folding Measuring Level for Woodworking Carpentry Construction DIY
- Price
- $19.14
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago

28-In Folding Level Tool Magnetic Foldable Level Ruler with 4 Easy-Read Bubbles Aluminum Alloy Multi-Angle Leveling Tool for 4 Foot Layout Corners Stairs Woodworking & Construction & DIYer
- Price
- $25.63
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 2y ago

SakerPlus Multi-Function Folding Level 24 Level Tool Multi-Angle Measurement (45/90/180) High-Precision Aluminum Profile (0.5mm/m) Perfect for Woodworking Construction & DIY Gifts
- Price
- $25.00
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 2y ago

MyBennu Heavy Duty Foldable Multi Angle Level Tool Portable Collapsible Aluminum Ruler with Spirit Vials for Carpentry Construction DIY Projects & Trade Professionals
- Price
- $34.03
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
Newest
by launch date
ZAUNFOOY 28 Inch Foldable Level Tool Multi-Angle Magnetic Aluminum Alloy Level with 4 Bubble Vials Portable Folding Measuring Level for Woodworking Carpentry Construction DIY
- Price
- $22.37
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago

ZAUNFOOY 24 Inch Foldable Level Tool Multi-Angle Magnetic Aluminum Alloy Level with 4 Bubble Vials Portable Folding Measuring Level for Woodworking Carpentry Construction DIY
- Price
- $19.14
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 3mo ago

MyBennu Heavy Duty Foldable Multi Angle Level Tool Portable Collapsible Aluminum Ruler with Spirit Vials for Carpentry Construction DIY Projects & Trade Professionals
- Price
- $34.03
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

DIKTALK 28 Inch Folding Level Multi-Angle Precision Leveler with Magnetic Base Foldable Aluminum Alloy Tool for Woodworking & Construction
- Price
- $22.31
- Rating
- 4.3/5
- Reviews
- 100
- Age
- 1y ago

DIAMOND CHEF Folding Level Multi-Angle Magnetic Level Ruler with 5 Hinged Sections 4 Bubble Vials for 0/45/90 Reading Compact Foldable Tool for Woodworking Carpentry and DIY
- Price
- $28.16
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
11
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
11%
- Saker37%
- DikTalk28%
- SakerPlus9%
- Sutekus5%
- ZAUNFOOY5%
- DIAMOND CHEF4%
- Open — no brand owns it (4 brands, 11%)
Demand
Foldable Level search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.2×
Reviews and returns
What reviews say buyers love and hate about Foldable Level
We read the reviews and the return reasons for every product selling here.
“Great concept just didn't work well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Foldable Level questions
Answered from the same tracked data.









