Is Florescent Light Bulbs 48 Long profitable to sell on Amazon United States?

Flapen scores Florescent Light Bulbs 48 Long 49 out of 100 on Amazon United States, a Fail. Shoppers spend $228K a year across 22 tracked products. Amazon counts 4 of the 5 products launched in the last year as successful launches. Search demand grew -5.5% in the last 90 days.

How competitive is the Florescent Light Bulbs 48 Long niche on Amazon United States?

11 brands and 27 sellers compete in Florescent Light Bulbs 48 Long on Amazon United States. The top 5 Florescent Light Bulbs 48 Long products take 61% of clicks, and the top 5 brands take 84%.

What do buyers complain about in Florescent Light Bulbs 48 Long?

Florescent Light Bulbs 48 Long buyers on Amazon United States complain most about Durability, Brightness/Shine/Glow, and Bulb Flicker/Dimming/Color. Returns run at 3.7% of orders.

When does demand for Florescent Light Bulbs 48 Long peak?

Search demand for Florescent Light Bulbs 48 Long on Amazon United States is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Florescent Light Bulbs 48 Long niche?

Florescent Light Bulbs 48 Long sells for $45.55 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $22.44 to $103.79. The average product has 837 reviews, the count a new listing must catch up to.

Florescent Light Bulbs 48 Long

Fail

Demand is soft, at -5.5% this quarter, so Florescent Light Bulbs 48 Long is a Fail.

Flapen Score: 49
49 / 100Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size: $228K/yr122K searches / yr
90-day growth: -5.5%search demand this quarter
Competition: 61%top-5 click share · 11 brands · 27 sellers

Flapen Score

Florescent Light Bulbs 48 Long against its category

The dotted line is the Tools & Home Improvement average. Past it, Florescent Light Bulbs 48 Long is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Florescent Light Bulbs 48 Long market on Amazon at a glance

Shoppers on Amazon United States searched for Florescent Light Bulbs 48 Long 122K times last year and spent an estimated $228K. The top 5 brands take 84% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.

Searches, last 12 months: 122K
Growth, 90 days vs prior 90: -5.5%
Conversion, latest week: 4.1%
Market size, estimated: $228Ka year
Peak month: January1.4× the quietest month
Top search term: fluorescent light bulbs 48 inch30K searches a year

02 · Price

A sale here is worth $45.55.

Listings sell for $45.55 on average, from $22.44 to $103.79. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $45.55 that is $5K to $11K a year per listing.

Average price: $45.55inside the $15 to $100 sweet spot
Price range: $22.44–$103.79
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: $5K–$11K
Returns: 3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #533 within Light Bulbs. It carries 837 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings: 95%
Prime listings: 86%
Out of stock, average day: 0.0%
Average rank: #533in Light Bulbs
Average rating: 4.30 starsAmazon United States average 4.42 stars
Average reviews: 837per listing
Listings tracked: 22

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months: 5
Successful launches: 4Amazon's first-year sales bar
Average brand age: 71 months

Products