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Florescent Light Bulbs 24 Long

Fail

Shoppers spend only $81K a year here, so Florescent Light Bulbs 24 Long is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$81K/yr50K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
60%top-5 click share · 12 brands · 33 sellers

Flapen Score

Florescent Light Bulbs 24 Long against its category

The dotted line is the Tools & Home Improvement average. Past it, Florescent Light Bulbs 24 Long is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Florescent Light Bulbs 24 Long market on Amazon at a glance

Shoppers on Amazon United States searched for Florescent Light Bulbs 24 Long 50K times last year and spent an estimated $81K. The top 5 brands take 85% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
6.5%
Market size, estimated
$81Ka year
Peak month
January1.6× the quietest month
Top search term
fluorescent light bulbs 24 inch13K searches a year

02 · Price

A sale here is worth $25.00.

Listings sell for $25.00 on average, from $11.60 to $34.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $25.00 that is $3K to $6K a year per listing.

Average price
$25.00inside the $15 to $100 sweet spot
Price range
$11.60–$34.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #286 within Light Bulbs. It carries 670 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
71%
Out of stock, average day
1.8%
Average rank
#286in Light Bulbs
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
670per listing
Listings tracked
24

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
80 months

Products

Top Florescent Light Bulbs 24 Long products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$10K$13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

33

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

10%

  • Konideke30%
  • LEDVANCE17%
  • GE17%
  • PHILIPS11%
  • Sylvania9%
  • Romwish6%
  • Open — no brand owns it (6 brands, 10%)

Demand

Florescent Light Bulbs 24 Long search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Florescent Light Bulbs 24 Long search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fluorescent light bulbs 24 inch13K/yr
  • florescent light bulbs 24 long10K/yr
  • 24 inch fluorescent light bulb7K/yr
  • 24 inch fluorescent bulb5K/yr
  • t12 24 inch fluorescent bulb4K/yr
  • 23 inch light bulb3K/yr
  • 24 inch light bulb3K/yr
  • 24 fluorescent light bulb5K/yr

Reviews and returns

What reviews say buyers love and hate about Florescent Light Bulbs 24 Long

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Bulb Flicker/Dimming/Color”
3.7%of orders come back
“they went dim”
A buyer, on “Bulb Flicker/Dimming/Color”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Florescent Light Bulbs 24 Long questions

Answered from the same tracked data.