flood lights outdoor
Worth a lookShows a sweet-spot price point ($42.27 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$42.27avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Market size
Great$1.2M$1.2M/yr · 945K searches
Price range
Great$15.37–$126.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,539.55avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, flood lights outdoor is a $1.2M/yr Amazon United States market (945K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 58/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
flood lights outdoor market data
- Units sold / yr
- 30K–40K
- avg 250–500/product
- Revenue / yr
- $1.3M–$1.7M
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #130
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 2.4%
- Avg brand age
- 47 months
- Avg seller age
- 144 days
Competition & brand share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
32 falling
Sellers
46
Top-5 brand share
60%
Top 20: 92%
Top-5 click share
26%
Top 20: 62%
Open market
36%
- Onforu32%
- LUTEC11%
- Lithonia Lighting6%
- MELPO6%
- ISUERFY5%
- MUCLUD4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.6% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×
Top flood lights outdoor search terms
- led flood light outdoor250K/yr
- led flood light172K/yr
- led flood lights71K/yr
- led outdoor flood light64K/yr
- outdoor led flood light60K/yr
- outdoor flood lights for house23K/yr
- led flood lights outdoor37K/yr
- outdoor flood light fixture49K/yr
- exterior flood lights35K/yr
- led floodlights outdoor22K/yr
Top flood lights outdoor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Onforu 75W Flood Lights Outdoor 7000LM Brightness Security Lights Switch Controlled 3 Adjustable Heads IP65 Waterproof 6500K Wall Mount Exterior LED Flood Light
Onforu$27.154.6★5,718 rev
ISUERFY 200W LED Flood Light Outdoor with Plug 24000Lm Super Brighter Security Light IP66 Waterproof LED Worklight 5000K Daylight White Exterior Floodlight for Yard Garden Garage Stadium(2 Pack)
ISUERFY$61.494.7★150 rev
Onforu 2 Pack 75W Flood Lights Outdoor 7000LM LED Flood Lighting Outdoor Switch Controlled IP65 Waterproof Exterior Floodlight Fixture with 3 Adjustable Heads 6500K Security Light for Garage Yard
Onforu$53.894.6★2,694 rev
MUCLUD 4Pack LED Flood Light Outdoor 100W LED Work Light 11000lmwith 6FT US Plug IP66 Waterproof Exterior Security Lights 6000K Daylight White Outside Floodlights Slim Design for Playground Yard
MUCLUD$53.084.6★279 rev
Onforu 150W LED Security Light 15000LM Outdoor Flood Light Switch Controlled IP65 Waterproof LED Exterior Floodlight 6500K White Wall Mount Security Lighting for Entryway Garage Yard Eave
Onforu$46.044.6★1,188 rev
Newest
by launch date
GvvooHome LED Flood Light Bulbs PAR38 Outdoor Flood Light Bulb 5000K 13W 100W Equivalent Daylight White LED Floodlight Dimmable Waterproof for Porch Yard Garage E26 Base 15 000 Hrs 2 Pack
GvvooHome$15.37441 rev
Onforu 90W Flood Lights Outdoor 10000LM Ultra Bright 4-Head LED Security Light with Switch Control IP66 Waterproof 6500K Exterior Lights for Yard Garage Patio
Onforu$30.58171 rev
Philips 44W 3500LM LED Security Flood Light OutdoorSwitch Controlled Aluminum Security Light 2 Adjustable Heads5000K DaylightWet Location for Patio Garden Yard Lights
Philips$26.26235 rev
Onforu 3200LM Flood Lights Outdoor 32W 6500K LED Security Light Switch Controlled IP66 Waterproof Outdoor Lights Wall Mount Exterior Flood Light with 2 Adjustable Heads Floodlights Outside
Onforu$20.92307 rev
Onforu 100W 11000LM Flood Lights Outdoor Brightness Security LED Flood Lights with 3 Adjustable Heads Switch Controlled IP65 Waterproof 6500K Outside Exterior Flood Light for Yard Garage Eave Patio
Onforu$30.48261 rev
Trending
90-day click momentumISUERFY 200W LED Flood Light Outdoor with Plug 24000Lm Super Brighter Security Light IP66 Waterproof LED Worklight 5000K Daylight White Exterior Floodlight for Yard Garden Garage Stadium(2 Pack)
ISUERFY$61.494.7★
Onforu 100W 11000LM Flood Lights Outdoor Brightness Security LED Flood Lights with 3 Adjustable Heads Switch Controlled IP65 Waterproof 6500K Outside Exterior Flood Light for Yard Garage Eave Patio
Onforu$30.484.7★
LUTEC 6222W 3500 Lumen 32 Watt 28 LED Dual-Head Floodlight Outdoor Full Metal Design Waterproof Exterior Security Wall Light for Patio Garden Yard-White
LUTEC$26.014.6★
Onforu 90W Flood Lights Outdoor 10000LM Ultra Bright 4-Head LED Security Light with Switch Control IP66 Waterproof 6500K Exterior Lights for Yard Garage Patio
Onforu$30.584.7★
Onforu 3200LM Flood Lights Outdoor 32W 6500K LED Security Light Switch Controlled IP66 Waterproof Outdoor Lights Wall Mount Exterior Flood Light with 2 Adjustable Heads Floodlights Outside
Onforu$20.924.7★
What buyers say about flood lights outdoor
What buyers praise and complain about, mined from review topics.What buyers love
“Bright Light”
“Easy to mount”
“The build quality is very solid”
“Great buy for the money”
“As advertised”
“detector works well”
“Great durability”
“They work well with dimmers”
“the motion sensor is good”
“the color range is great”
What buyers complain about
“Broke after 1 month of use”
“Bad quality”
“Didnt work”
“Not as bright as I expected”
“NOT waterproof”
“Flickering”
“Size is not what you'd expect”
“Difficult to install”
“Cheap”
“Will not charge up”
Top return reasons
Common questions
- Is flood lights outdoor profitable to sell on Amazon United States?
- The niche generates $1.2M/yr across 66 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -7.6%. Flapen's verdict: Worth a look (58/100).
- How competitive is the flood lights outdoor niche?
- 32 brands and 46 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 60% of demand.
- What do buyers complain about in flood lights outdoor?
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 3.5%.
- When does demand for flood lights outdoor peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.1× the quietest.
- What does it cost to enter the flood lights outdoor niche?
- Listings span $15.37–$126.99; the average listing price is $42.27 (sweet spot $15–$100). The average incumbent carries 2,540 reviews — the moat a new listing must climb.