Floating Lanterns
MaybeThe products selling today average only 3.8★. But buyers convert on only 1.5% of searches, so Floating Lanterns is a Maybe.
- Flapen Score
- 64 / 100Top 3% of 9,536 Tools & Home Improvement niches · +16 vs the category median of 4864
- Market size
- $166K/yr465K searches / yr
- 90-day growth
- +42.8%search demand this quarter
- Competition
- 33%top-5 click share · 26 brands · 46 sellers
Flapen Score
Floating Lanterns against its category
The dotted line is the Tools & Home Improvement average. Past it, Floating Lanterns is stronger. Inside it, weaker.
Market
The Floating Lanterns market on Amazon at a glance
Shoppers on Amazon United States searched for Floating Lanterns 465K times last year and spent an estimated $166K. The top 5 brands take 54% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
1.5% of searches ended in a purchase last week.
Shoppers searched for this 465K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +42.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.
- Searches, last 12 months
- 465K
- Growth, 90 days vs prior 90
- +42.8%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $166Ka year
- Top search term
- floating lanterns to release in sky75K searches a year
02 · Price
A sale here is worth $23.89.
Listings sell for $23.89 on average, from $7.88 to $52.44. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $23.89 that is $2K to $6K a year per listing.
- Average price
- $23.89inside the $15 to $100 sweet spot
- Price range
- $7.88–$52.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 34.3% of listings are out of stock. The average listing ranks #765 within Novelty Lighting. It carries 255 reviews at 3.78 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 84%
- Out of stock, average day
- 34.3%
- Average rank
- #765in Novelty Lighting
- Average rating
- 3.78 starsAmazon United States average 4.42 stars
- Average reviews
- 255per listing
- Listings tracked
- 55
04 · Newcomers
Amazon counts 5 of last year's 33 launches as successful.
33 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 33
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Floating Lanterns products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
12-Pack Dove Balloons Memorial Release in Sky Biodegradable White Angel Lanterns Funeral Party Decorations for Loss of Loved One Celebration of Life Favors Happy Birthday in Heaven RIP Supplies
- Price
- $9.90
- Rating
- 4.1/5
- Reviews
- 3,517
- Age
- 9y ago

Diagtree 20 PCS Biodegradable 5.9-Inch Floating Water Candle Chinese Paper Lanterns for Wishing Praying Blessing Wedding Festival Event Party Patio Memorial Pool Side Decoration (20 Pack)
- Price
- $31.23
- Rating
- 4.1/5
- Reviews
- 661
- Age
- 7y ago

12 Pcs Colorful Paper Lanterns with Marker Pen Great for Holiday Parties and Family Gatherings
- Price
- $17.83
- Rating
- 3.2/5
- Reviews
- 32
- Age
- 3mo ago

ZOOYOO DIY White Hot Air Balloon Paper Lanterns Set of 5-10 Inch Plain White Lanterns for Coloring Custom Party Decorations Wedding Baby Shower Birthday Room & Garden Decor
- Price
- $13.55
- Rating
- 3.8/5
- Reviews
- 7
- Age
- 6mo ago

Diagtree 20 Pack Square Chinese Lanterns Wishing Praying Floating River Paper Candle Light Floating Lanterns for Lake or River Floating Water Lanterns Lanterns Floating 5.9*5.9*5.9
- Price
- $28.87
- Rating
- 3.9/5
- Reviews
- 1,031
- Age
- 8y ago
Trending
90-day click momentum
20 PCS Color Hanging Paper Lanterns You can use These Lanterns to Easily Create a Style Festive Atmosphere Lanterns for Birthday Party Wedding Decoration and Outdoor Events.
- Price
- $31.82
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 8mo ago

15Pcs White Paper Lanterns Decorative Hanging Round Paper Lanterns Lamp for Birthday Wedding Christmas Bridal Home Decor Party Decoration
- Price
- $27.74
- Rating
- 3.0/5
- Reviews
- 7
- Age
- 8mo ago

20Pcs White Paper Lanterns Each Package Comes with Operating Instructions and Mark PenPlease Follow The Package and Instructions for Operation.
- Price
- $32.19
- Rating
- 2.1/5
- Reviews
- 3
- Age
- 7mo ago

10 Pack White Lanterns with Marker Pen for Wedding Party Festival Home Decor
- Price
- $19.30
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

12 Pcs Colorful Paper Lanterns with Marker Pen Great for Holiday Parties and Family Gatherings
- Price
- $17.83
- Rating
- 3.2/5
- Reviews
- 32
- Age
- 3mo ago
Newest
by launch date
10 Pack White Lanterns with Marker Pen for Wedding Party Festival Home Decor
- Price
- $19.30
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

12 Pcs Colorful Paper Lanterns with Marker Pen Great for Holiday Parties and Family Gatherings
- Price
- $17.83
- Rating
- 3.2/5
- Reviews
- 32
- Age
- 3mo ago

12 Pack Colorful Paper Lanterns Beautiful Decorative Lanterns Suitable for Weddings Parties Festivals and Outdoor Events
- Price
- $15.53
- Rating
- 1.0/5
- Reviews
- 7
- Age
- 3mo ago

10Pack White Paper Lanterns Decorative Hanging Ball Round Paper Lantern Lamps for Wedding Birthday Party Home Decorations
- Price
- $20.19
- Rating
- 3.3/5
- Reviews
- 19
- Age
- 4mo ago

10 Pack White Paper Lanterns Ball Lanterns for Birthday Wedding Bridal Baby Shower Art Class Home Outdoor Indoor Party Decoration
- Price
- $18.35
- Rating
- 3.0/5
- Reviews
- 27
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
26 rising
Sellers
46
Top-5 brand share
54%
Top 20: 95%
Top-5 click share
33%
Top 20: 66%
Open market
41%
- Generic16%
- witaide12%
- Diagtree11%
- NALAKUVARA11%
- FuHigh5%
- Swenafer5%
Search terms
Top Floating Lanterns search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- floating lanterns to release in sky75K/yr
- memorial lanterns to release in sky59K/yr
- sky lanterns to release in sky57K/yr
- floating lanterns63K/yr
- flying lanterns to release in sky30K/yr
- memory lanterns to release in sky27K/yr
- biodegradable lanterns to release in sky27K/yr
- japanese lanterns outdoor19K/yr
- sky lantern27K/yr
- floating sky lanterns15K/yr
Reviews and returns
What reviews say buyers love and hate about Floating Lanterns
We read the reviews and the return reasons for every product selling here.
“Did not work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floating Lanterns questions
Answered from the same tracked data.









