floating candles harry potter
Worth a lookShows a sweet-spot price point ($19.93 avg), but high returns (4.7%) keeps it on the watch list.
Avg price
Great$19.93avg listing price — sweet spot $15–$100
Review moat
Good775.5avg incumbent reviews — the moat a new listing must climb
Price range
Good$8.11–$29.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$346K$346K/yr · 491K searches
Growth
Good+21.0%90-day search growth — must beat 0% to launch
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, floating candles harry potter is a $346K/yr Amazon United States market (491K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
floating candles harry potter market data
- Units sold / yr
- 25K–30K
- avg 1,000–1,250/product
- Revenue / yr
- $498K–$598K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #402
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 9.4%
- Avg brand age
- 37 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
12 flat
Sellers
23
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
14%
- Homemory40%
- kakoya19%
- JMTONE11%
- ORIENTAL CHERRY6%
- Leejec5%
- Meigic5%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +21.0% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 18.8×
Top floating candles harry potter search terms
- harry potter candles89K/yr
- hanging candles66K/yr
- harry potter floating candles50K/yr
- floating candles harry potter46K/yr
- harry potter candles floating49K/yr
- harry potter hanging candles12K/yr
- halloween floating candles19K/yr
- floating candle lights8K/yr
- floating candles halloween50K/yr
- hanging candle5K/yr
Top floating candles harry potter products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Homemory 20PCS Floating Candles with Wand Remote Flameless Hanging Taper Candle with Flickering Warm Light Battery Operated Magic Deco Candles for Halloween Christmas Birthday Indoor Decor
Homemory$22.674.4★1,919 rev
kakoya Flameless Floating Candles with Wand20 Pcs Magic LED Hanging Taper CandlesFlickering Battery Operated Taper Candle with Wand Remote for Halloween Decorations Best GiftWhite
kakoya$25.074.4★964 rev
Halloween Decoration Floating Candle with Wand Magic LED Flickering-20PCs
JMTONE$29.454.2★3,582 rev
Homemory 20PCS Floating Candles with Wand Remote Magic Hanging Candle with String Flickering Warm Light Floating Candles for Halloween Christmas Birthday Party Decor
Homemory$26.314.0★169 rev
ORIENTAL CHERRY Floating Candles with Wand 12 Pcs Magic Flickering Light
ORIENTAL CHERRY$18.784.2★1,984 rev
Newest
by launch date
Floating Candles with Wand for Halloween Decorations: Upgraded 20Pcs Magic LED Hanging Floating Candle Battery Operated Flameless Candles with Timer for Birthday Gifts Halloween Party Indoor Dcor
OCATO$23.5026 rev
Meigic 20PCS Floating Candles with Wand Remote Flameless Hanging Taper Candles with Flickering Warm Light Battery Operated Magic Candles for Halloween Indoor Ceiling Decor Hallway Bedroom Party
Meigic$20.6716 rev
Homemory 20PCS Floating Candles with Wand Remote Flameless Hanging Taper Candle with Flickering Warm Light Battery Operated Magic Deco Candles for Halloween Christmas Birthday Indoor Decor
Homemory$22.671,919 rev
TLNFHRPI 24 Pack LED Floating Candles with Wand Remote 6.5 Inch Flameless LED Taper Candles with Flickering Warm Light Hanging Suspended Candles for Home Decor Party and Halloween
TLNFHRPI$19.9415 rev
CAKETYCG 24 Pcs Halloween LED Magic Hanging Floating Candles Taper Flickering Flameless with 2 Magic Wands - Candle Set for Halloween Christmas Weddings Birthdays & Fantasy Ambiance...
CAKETYCG$18.9911 rev
Trending
90-day click momentumMeigic 20PCS Floating Candles with Wand Remote Flameless Hanging Taper Candles with Flickering Warm Light Battery Operated Magic Candles for Halloween Indoor Ceiling Decor Hallway Bedroom Party
Meigic$20.674.9★
Homemory 20PCS Floating Candles with Wand Remote Flameless Hanging Taper Candle with Flickering Warm Light Battery Operated Magic Deco Candles for Halloween Christmas Birthday Indoor Decor
Homemory$22.674.4★
Floating Candles with Wand for Halloween Decorations: Upgraded 20Pcs Magic LED Hanging Floating Candle Battery Operated Flameless Candles with Timer for Birthday Gifts Halloween Party Indoor Dcor
OCATO$23.504.6★
CAKETYCG 24 Pcs Halloween LED Magic Hanging Floating Candles Taper Flickering Flameless with 2 Magic Wands - Candle Set for Halloween Christmas Weddings Birthdays & Fantasy Ambiance...
CAKETYCG$18.994.5★
kakoya Flameless Floating Candles with Wand12 Pcs Magic LED Hanging Taper CandlesFlickering Battery Operated Taper Candle with Wand Remote for Halloween Decorations Best GiftWhite
kakoya$17.974.4★
What buyers say about floating candles harry potter
What buyers praise and complain about, mined from review topics.What buyers love
“the glow is perfect”
“Easy to use”
“they seem well made”
“Easy to put together”
“And the remote option was the best feature”
“These worked just as advertised”
“Very durable, even with windy temps. I live very near to the Detroit river separating Michigan from Canada, so winds can be quite high”
“Good Value”
“And the battery life is pretty good”
“it is strong”
What buyers complain about
“most were stuck to tight to the paint it just ripped it off as well”
“Batteries die too quickly”
“Way too sticky”
“die after a short time”
“Just wish they would make it more know how time consuming assembly is”
“They are very delicate”
“Kinda cheap and 25% didnt work”
“2 of my 12 candles do not work”
“I wasnt impressed with the brightness or quality”
“Very expensive problem to fix”
Top return reasons
Common questions
- Is floating candles harry potter profitable to sell on Amazon United States?
- The niche generates $346K/yr across 18 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +21.0%. Flapen's verdict: Worth a look (50/100).
- How competitive is the floating candles harry potter niche?
- 12 brands and 23 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in floating candles harry potter?
- Top complaints mined from reviews: Paint Quality, Battery Life, Adhesion/Stickiness. The return rate is 4.7%.
- When does demand for floating candles harry potter peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 18.8× the quietest.
- What does it cost to enter the floating candles harry potter niche?
- Listings span $8.11–$29.45; the average listing price is $19.93 (sweet spot $15–$100). The average incumbent carries 776 reviews — the moat a new listing must climb.