Is Flattening Stone profitable to sell on Amazon United States?

Flapen scores Flattening Stone 48 out of 100 on Amazon United States, a Fail. Shoppers spend $70K a year across 17 tracked products. Search demand grew -12.2% in the last 90 days.

How competitive is the Flattening Stone niche on Amazon United States?

16 brands and 46 sellers compete in Flattening Stone on Amazon United States. The top 5 Flattening Stone products take 71% of clicks, and the top 5 brands take 73%.

What do buyers complain about in Flattening Stone?

Flattening Stone buyers on Amazon United States complain most about Quality-Overall, Sharpness, and Durability. Returns run at 1.3% of orders.

When does demand for Flattening Stone peak?

Search demand for Flattening Stone on Amazon United States peaks in Jan–May–Dec, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Flattening Stone niche?

Flattening Stone sells for $27.99 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.88 to $95.41. The average product has 1,170 reviews, the count a new listing must catch up to.

Flattening Stone

Fail

Shoppers spend only $70K a year here, so Flattening Stone is a Fail.

Flapen Score: 48
48 / 100Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size: $70K/yr39K searches / yr
90-day growth: -12.2%search demand this quarter
Competition: 71%top-5 click share · 16 brands · 46 sellers

Flapen Score

Flattening Stone against its category

The dotted line is the Tools & Home Improvement average. Past it, Flattening Stone is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Flattening Stone market on Amazon at a glance

Shoppers on Amazon United States searched for Flattening Stone 39K times last year and spent an estimated $70K. The top 5 brands take 73% of clicks. Demand peaks in Jan–May–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

6.3% of searches ended in a purchase last week.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months: 39K
Growth, 90 days vs prior 90: -12.2%
Conversion, latest week: 6.3%
Market size, estimated: $70Ka year
Peak month: January1.6× the quietest month
Top search term: flattening stone26K searches a year

02 · Price

A sale here is worth $27.99.

Listings sell for $27.99 on average, from $9.88 to $95.41. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $27.99 that is $3K to $7K a year per listing.

Average price: $27.99inside the $15 to $100 sweet spot
Price range: $9.88–$95.41
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 2K–3K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$7K
Returns: 1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #275 within Sharpening Stones. It carries 1,170 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 100%
Out of stock, average day: 4.0%
Average rank: #275in Sharpening Stones
Average rating: 4.44 starsAmazon United States average 4.42 stars
Average reviews: 1,170per listing
Listings tracked: 17