Is flashlights bulk profitable to sell on Amazon United States?

The niche generates $450K/yr across 42 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is +40.5%. Flapen's verdict: Worth a look (67/100).

How competitive is the flashlights bulk niche?

26 brands and 33 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in flashlights bulk?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Battery Life. The return rate is 1.3%.

When does demand for flashlights bulk peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the flashlights bulk niche?

Listings span $6.25–$60.56; the average listing price is $26.32 (sweet spot $15–$100). The average incumbent carries 2,325 reviews — the moat a new listing must climb.

flashlights bulk

Worth a look

Shows a sweet-spot price point ($26.32 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$26.32

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Price range

Great$6.25–$60.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Growth

Good+40.5%

90-day search growth — must beat 0% to launch

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Market size

Good$450K

$450K/yr · 326K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,324.5

avg incumbent reviews — the moat a new listing must climb

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, flashlights bulk is a $450K/yr Amazon United States market (326K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 67/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

flashlights bulk market data

Units sold / yr: 20K–25K; avg 250–500/product
Revenue / yr: $526K–$658K; units × avg price
Conversion rate: 5.3%
Avg BSR: #527
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.3%
Avg brand age: 40 months
Avg seller age: 171 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

Top-5 brand share

62%

Top 20: 95%

Top-5 click share

37%

Top 20: 77%

Open market

33%

FASTPRO20%
EverBrite15%
Jexine11%
Whaply9%
CENNSIOQP7%
PROLOSO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +40.5% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top flashlights bulk search terms

mini flashlights bulk110K/yr +33.8%5.0% conv.
bulk flashlights55K/yr +27.3%3.8% conv.
flashlight bulk24K/yr +35.6%3.7% conv.
small flashlights bulk15K/yr +90.4%6.4% conv.
mini flashlight bulk16K/yr +20.9%3.6% conv.
bulk mini flashlights18K/yr +46.8%3.4% conv.
flashlights for kids bulk8K/yr +176.5%5.5% conv.
mini flashlights in bulk9K/yr +71.4%4.5% conv.
bulk flashlights for kids12K/yr +52.4%4.7% conv.
keychain flashlight bulk9K/yr +12.4%2.0% conv.

All search terms

Top flashlights bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EverBrite 30-Pack Mini Flashlight Set Aluminum LED Handheld Torches with Lanyard Assorted Colors 90xAAA Batteries Included for Emergency Night Reading Camping Power Outage Bulk Holiday Gifts

EverBrite$36.924.7★20,836 rev

FASTPRO 18-Pack 9-LED Mini Flashlight Set AAA Batteries are Included and Pre-Installed Perfect for Class Teaching Camping Wedding Favor

FASTPRO$24.584.8★2,801 rev

CENNSIOQP 50 Pack Mini Flashlights Compact and Durable 2.55 Inch Plastic LED Flashlights for Emergencies Camping Classroom and Outdoor Activities

CENNSIOQP$15.904.4★57 rev

FASTPRO 20-Pack Aluminum 6-LED Flashlights Set with Lanyard and AAA Batteries Included and Pre-Installed

FASTPRO$24.134.7★3,066 rev

Whaply Small Mini Flashlights Pack of 30 Assorted Colors New Type Cob Light With Battery

Whaply$34.184.7★1,267 rev

Newest

by launch date

Czfyzhzxj 42 Pcs Mini Keychain Flashlights Ultra-Bright LED Metal Carabiner Clip Compact Emergency Lights for Camping Hiking Cycling Survival Kits

Czfyzhzxj$31.287 rev

6mo ago

Jexine 100 Pcs Mini Flashlight Keychain Bulk Torch Keyring Flashlights LED Small Keychain Light Hiking Camping Christmas Party Favors(Mix Color)

Jexine$28.87437 rev

8mo ago

GSXIAOLULU 50Pcs Mini Flashlight Set Small Multicolor LED Flashlights with Lanyard Compact Plastic Torch for Kids Night Reading Party Camping Emergency

GSXIAOLULU$18.7518 rev

12mo ago

CENNSIOQP 50 Pack Mini Flashlights Compact and Durable 2.55 Inch Plastic LED Flashlights for Emergencies Camping Classroom and Outdoor Activities

CENNSIOQP$15.9057 rev

1y ago

PROLOSO 30 Pcs Mini Flashlights with Lanyard Batteries Included Handheld Flashlight Torch Set for Kids Camping Hiking Gift Party Favors

PROLOSO$16.0450 rev

1y ago

What buyers say about flashlights bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow37%

“Nice and bright”

Value For Money13%

“Excellent value”

Quality-Overall9%

“They're actually a little higher quality than I anticipated”

Ease Of Use6%

“easy to hold”

Size-Overall5%

“I like the size”

Advertised Vs Actual Product5%

“As advertised”

Color4%

“The colors are vibrant”

Portability2%

“can carry in”

Efficiency2%

“Works great”

Battery Life2%

“Great battery life”

What buyers complain about

Size-Overall14%

“Small gifts”

Quality-Overall12%

“Garbage”

Battery Life11%

“batteries do not work”

Brightness/Shine/Glow11%

“Not super bright”

Functionality-Overall8%

“Did not work”

Battery Inclusion5%

“No battery included”

Material Quality3%

“Material not weighted”

Durability2%

“Break easily”

Strength2%

“They were easily broken”

Defective Material/Parts1%

“Quite a Few Were Broken”

Top return reasons

Size-Overall31%

Brightness/Shine/Glow16%

Battery Inclusion10%

Value For Money9%

Functionality-Overall6%

Quality-Overall6%