Flanders 20x20x1 Air Filter
MaybeSearch demand grew +143.8% this quarter. But shoppers spend only $27K a year here, so Flanders 20x20x1 Air Filter is a Maybe.
- Flapen Score
- 55 / 100Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 4855
- Market size
- $27K/yr12K searches / yr
- 90-day growth
- +143.8%search demand this quarter
- Competition
- 55%top-5 click share · 10 brands · 55 sellers
Flapen Score
Flanders 20x20x1 Air Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, Flanders 20x20x1 Air Filter is stronger. Inside it, weaker.
Market
The Flanders 20x20x1 Air Filter market on Amazon at a glance
Shoppers on Amazon United States searched for Flanders 20x20x1 Air Filter 12K times last year and spent an estimated $27K. The top 5 brands take 90% of clicks. Demand peaks in Jun–Jul–Aug–Oct. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
7.0% of searches ended in a purchase last week.
Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +143.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 12K
- Growth, 90 days vs prior 90
- +143.8%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $27Ka year
- Peak month
- July7.6× the quietest month
- Top search term
- 20x20x1 fiberglass air filters6K searches a year
02 · Price
A sale here is worth $34.15.
Listings sell for $34.15 on average, from $11.94 to $61.70. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $34.15 that is $0 to $3K a year per listing.
- Average price
- $34.15inside the $15 to $100 sweet spot
- Price range
- $11.94–$61.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
60% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #402 within Furnace Parts & Accessories. It carries 14,061 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 35%
- Out of stock, average day
- 5.9%
- Average rank
- #402in Furnace Parts & Accessories
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 14,061per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Flanders 20x20x1 Air Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
20x20x1 Fiberglass Air Filters 6-Pack AC & Furnace Glasfloss
- Price
- $32.24
- Rating
- 4.7/5
- Reviews
- 808
- Age
- 3y ago
20 x 20 x 1 Fiberglass Air Filter MERV 1 (4-pack)
- Price
- $29.84
- Rating
- 4.7/5
- Reviews
- 308
- Age
- 3y ago
20 x 20 x 1 Nested Fiberglass MERV 1 Air Filter(4-Pack)
- Price
- $13.70
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 1mo ago
20X20X1 Fiberglass EZ Flow II
- Price
- $41.17
- Rating
- 4.6/5
- Reviews
- 1,623
- Age
- 20y ago
Flanders Fiberglass Air Filter - Panel Replacement Furnace Filter For Furnace & AC - 20 x 20 x 1
- Price
- $46.30
- Rating
- 4.5/5
- Reviews
- 212
- Age
- 14y ago
Trending
90-day click momentum
Nested Fiberglass HVAC Filter 20x20x1 Inch MERV 1 4 Count
- Price
- $11.94
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
20 x 20 x 1 Nested Fiberglass MERV 1 Air Filter(4-Pack)
- Price
- $13.70
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 1mo ago
4 Pack 20x20x1 Nested Fiberglass Air Filter Disposable AC Furnace HVAC Air Filter Replacement
- Price
- $13.23
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1mo ago
20x20x1 MERV 1 Air Filter 4-Pack Nested Fiberglass HVAC Filters with 30-Day Long-Lasting Performance Heavy-Duty One-Piece Chipboard Frame Low Pressure Drop for Energy Efficiency
- Price
- $12.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
20x20x1 Fiberglass Air Filters 12-Pack AC & Furnace Glasfloss
- Price
- $46.40
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 13y ago
Newest
by launch date20x20x1 MERV 1 Air Filter 4-Pack Nested Fiberglass HVAC Filters with 30-Day Long-Lasting Performance Heavy-Duty One-Piece Chipboard Frame Low Pressure Drop for Energy Efficiency
- Price
- $12.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
4 Pack 20x20x1 Nested Fiberglass Air Filter Disposable AC Furnace HVAC Air Filter Replacement
- Price
- $13.23
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1mo ago
Nested Fiberglass HVAC Filter 20x20x1 Inch MERV 1 4 Count
- Price
- $11.94
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
20 x 20 x 1 Nested Fiberglass MERV 1 Air Filter(4-Pack)
- Price
- $13.70
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 1mo ago
Amazon Basics MERV 5 AC Furnace Air Filter 20x20x1 inches 6-Pack (Actual size: 19.75 x 19.75 x 0.75)
- Price
- $29.49
- Rating
- 4.6/5
- Reviews
- 17,081
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
55
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
55%
Top 20: 100%
Open market
7%
- Generic30%
- Flanders24%
- Glasfloss19%
- Amazon Basics11%
- Filtrete6%
- Simply3%
- Open — no brand owns it (4 brands, 7%)
Demand
Flanders 20x20x1 Air Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Oct · busiest ÷ quietest = 7.6×
Search terms
Top Flanders 20x20x1 Air Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 20x20x1 fiberglass air filters6K/yr
- 20x20x1 air filter merv 43K/yr
- flanders 20x20x1 air filter3K/yr
Reviews and returns
What reviews say buyers love and hate about Flanders 20x20x1 Air Filter
We read the reviews and the return reasons for every product selling here.
“Terrible filtration”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
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FAQ
Common Flanders 20x20x1 Air Filter questions
Answered from the same tracked data.