Flanders 20x20x1 Air Filter

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +143.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

12K

Growth, 90 days vs prior 90

+143.8%

Conversion, latest week

7.0%

Market size, estimated

$27Ka year

Peak month

July7.6× the quietest month

Top search term

20x20x1 fiberglass air filters6K searches a year

Listings sell for $34.15 on average, from $11.94 to $61.70. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $34.15 that is $0 to $3K a year per listing.

Average price

$34.15inside the $15 to $100 sweet spot

Price range

$11.94–$61.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #402 within Furnace Parts & Accessories. It carries 14,061 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

35%

Out of stock, average day

5.9%

Average rank

#402in Furnace Parts & Accessories

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

14,061per listing

Listings tracked

20

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

72 months