Is flamethrower profitable to sell on Amazon United States?

The niche generates $4.3M/yr across 20 tracked products. 14 of 14 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Launch it (60/100).

How competitive is the flamethrower niche?

12 brands and 23 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 85% of demand.

What do buyers complain about in flamethrower?

Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Durability. The return rate is 0.4%.

When does demand for flamethrower peak?

Demand peaks in Feb–Jun–Nov–Dec; the busiest month runs 7.6× the quietest.

What does it cost to enter the flamethrower niche?

Listings span $22.63–$84.41; the average listing price is $50.74 (sweet spot $15–$100). The average incumbent carries 768 reviews — the moat a new listing must climb.

flamethrower

Launch it

A $4.3M/yr market growing +1.7% this quarter with returns at 0.4% — clears our launch bar.

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Market size

Incredible$4.3M

$4.3M/yr · 2.5M searches

Price range

Incredible$22.63–$84.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$50.74

avg listing price — sweet spot $15–$100

Review moat

Good768.15

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Growth

Okay+1.7%

90-day search growth — must beat 0% to launch

Signals High Price

According to Flapen's Amazon United States niche tracking, flamethrower is a $4.3M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Feb–Jun–Nov–Dec. Verdict: Launch it — 60/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

flamethrower market data

Units sold / yr: 60K–80K; avg 3,000–4,000/product
Revenue / yr: $3.0M–$4.1M; units × avg price
Conversion rate: 3.4%
Avg BSR: #27
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 33 months
Avg seller age: 173 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

12%

Koackl52%
Sondiko18%
ThermoMaven7%
Dceefff5%
Drookaen AK4%
Dutywand3%
Open — no brand owns it (6 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.7% search growth over the last 90 days.

Peak months: Feb, Jun, Nov, Dec · busiest ÷ quietest = 7.6×

Open Trend

Top flamethrower search terms

flame thrower gun843K/yr +0.3%2.3% conv.
propane torch gun608K/yr +23.7%2.1% conv.
flame thrower289K/yr -21.3%1.6% conv.
flamethrower271K/yr -26.8%1.1% conv.
blow torch gun67K/yr +11.5%2.4% conv.
artflamm propane torch gun34K/yr +89.3%1.5% conv.
flamethrower gun67K/yr -11.7%1.9% conv.
propane flame thrower52K/yr -11.5%2.4% conv.
propane gun torch38K/yr +164.6%2.6% conv.
flamethrower gun for adults33K/yr -9.0%1.9% conv.

All search terms

Top flamethrower products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

KOACKL Powerful Propane Torch Gun Kitchen Torch with Adjustable Flame Flamethrower Blow Torch Gun Gas Welding Kits for BBQ Searing Steak Camping & Charcoal Torch Lighter(Tank Not Included)

Koackl$65.154.5★1,386 rev

KOACKL Heavy-Duty Propane Torch Gun - 25.8 Detachable Flame Thrower Gun with Piezo Ignition Adjustable 2462F Weed Torch Burner for Campfire Ice Melting Roofing Wood Scorching & Weed Burning

Koackl$55.714.6★404 rev

ThermoMaven Propane Torch with One-Touch Max Fire Cooking Blow Torch Gun with a Safety Lock Charcoal Lighter Flame Thrower Kitchen Food Torch Head for Grill Sous Vide BBQ (Tank Not Included)

ThermoMaven$55.104.5★1,290 rev

Sondiko Powerful Cooking Propane Torch Gun Culinary Torch Campfire Starter Adjustable Torch Burner for Searing Steak BBQ Welding (Propane Tank Not Included)

Sondiko$64.714.5★803 rev

Sondiko Powerful Grill & Cooking Propane Torch L8010 Sous Vide Welding Torch Adjustable Wood Torch Burner for Searing Steak BBQ Campfire Starter(Black Grey) Propane Tank Not Included

Sondiko$33.034.4★3,419 rev

Newest

by launch date

Muphop Propane Torch Gun Flamethrower Gun with Adjustable Flame Blow Torch Lighter for BBQ Camping Searing Steak Welding & Charcoal Lighter (Propane Tank Not Included)

Muphop$33.7361 rev

4mo ago

Stolora Propane Torch Gun Flamethrower Blow Torch with Adjustable Flame Multipurpose Cooking Torch for BBQ Searing Steak Camping Charcoal Lighter & Small Welding (Tank Not Included)

Stolora$35.0861 rev

4mo ago

Sondiko Powerful Propane Torch Gun Cooking Torch for Sous Vide Charcoal Starter and Steak Searing Best for Outdoor BBQ Party and Camping Gray & Black Gas Welding Kits(Tank Not Included)

Sondiko$22.633,419 rev

5mo ago

KOACKL 24 CSA Propane Torch Gun 2372F Adjustable Flame Campfire

Koackl$45.8284 rev

6mo ago

Powerful Propane Torch with Detachable Design Kitchen Blow Torch Gun with Adjustable Flame Torch Burner Flamethrower for BBQ Charcoal Lighter Campfire Weeding (Tank Not Included)

Dutywand$47.6924 rev

6mo ago

What buyers say about flamethrower

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use16%

“Easy to Handle”

Quality-Overall15%

“Excellent Product”

Advertised Vs Actual Product14%

“Gets the Job Done”

Fire Resistance13%

“Great for fire lovers”

Value For Money9%

“Excellent value”

Strength4%

“feels sturdy”

Efficiency2%

“Works greatly”

Durability2%

“and durable”

Design-Overall2%

“Design is solid”

Weight Light2%

“Lightweight easy to handle”

What buyers complain about

Quality-Overall14%

“Low Quality”

Functionality-Overall14%

“Didnt work”

Durability13%

“breaks easily”

Flammable7%

“Self Caught on fire”

Advertised Vs Actual Product7%

“False advertisement”

Leak-Proof5%

“They leak”

Value For Money5%

“A little pricey”

Size-Overall4%

“To large”

Material Quality3%

“Its made out of cheap material”

Ease Of Use2%

“is a bit awkward to try to use”

Top return reasons

Functionality-Overall30%

Size-Overall21%

Advertised Vs Actual Product10%

Value For Money7%

Defective Material/Parts7%

Flammable6%

Leak-Proof2%

Mechanism Issues2%

Quality-Overall2%

Material Quality2%

Common questions

Is flamethrower profitable to sell on Amazon United States?: The niche generates $4.3M/yr across 20 tracked products. 14 of 14 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Launch it (60/100).
How competitive is the flamethrower niche?: 12 brands and 23 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in flamethrower?: Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Durability. The return rate is 0.4%.
When does demand for flamethrower peak?: Demand peaks in Feb–Jun–Nov–Dec; the busiest month runs 7.6× the quietest.
What does it cost to enter the flamethrower niche?: Listings span $22.63–$84.41; the average listing price is $50.74 (sweet spot $15–$100). The average incumbent carries 768 reviews — the moat a new listing must climb.