Flameless Candles
MaybeShoppers spend $7.5M a year here. But demand is soft, at -15.7% this quarter, so Flameless Candles is a Maybe.
- Flapen Score
- 58 / 100Top 12% of 9,536 Tools & Home Improvement niches · +10 vs the category median of 4858
- Market size
- $7.5M/yr11.1M searches / yr
- 90-day growth
- -15.7%search demand this quarter
- Competition
- 31%top-5 click share · 31 brands · 49 sellers
Flapen Score
Flameless Candles against its category
The dotted line is the Tools & Home Improvement average. Past it, Flameless Candles is stronger. Inside it, weaker.
Market
The Flameless Candles market on Amazon at a glance
Shoppers on Amazon United States searched for Flameless Candles 11.1M times last year and spent an estimated $7.5M. The top 5 brands take 50% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 11.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.5M a year.
- Searches, last 12 months
- 11.1M
- Growth, 90 days vs prior 90
- -15.7%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $7.5Ma year
- Peak month
- November3.5× the quietest month
- Top search term
- flameless candles2.3M searches a year
02 · Price
A sale here is worth $20.77.
Listings sell for $20.77 on average, from $4.45 to $81.99. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 6,000 to 8,000 of them. At $20.77 that is $125K to $166K a year per listing.
- Average price
- $20.77inside the $15 to $100 sweet spot
- Price range
- $4.45–$81.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 400K–500K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $125K–$166K
- Returns
- 6.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Novelty Lighting. It carries 8,966 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #42in Novelty Lighting
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 8,966per listing
- Listings tracked
- 50
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Flameless Candles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas
- Price
- $10.61
- Rating
- 4.7/5
- Reviews
- 76,727
- Age
- 9y ago
Vinkor Flameless Candles Battery Operated Candles Real Wax Pillar LED Candles with 10-Key Remote and Cycling 24 Hours Timer (Ivory 4 5 6 7 8 9)
- Price
- $22.89
- Rating
- 4.5/5
- Reviews
- 24,859
- Age
- 8y ago
YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival
- Price
- $35.23
- Rating
- 4.5/5
- Reviews
- 474
- Age
- 2y ago
Nimiko Flameless Candles with Remote Battery Operated Flickering Flameless Candles LED Candles with Timer 2/4/6/8H with Realistic LED Candles Set of 9 (D3 x H 3 4 5 6 7) (Ivory)
- Price
- $25.24
- Rating
- 4.5/5
- Reviews
- 2,261
- Age
- 3y ago
SHYMERY Flameless Votive Candles Flameless Flickering Electric Fake Candle 24 Pack 200+Hour Battery Operated LED Tea Lights in Warm White for Wedding Table Halloween Christmas Decorations 1.5X1.7
- Price
- $11.14
- Rating
- 4.7/5
- Reviews
- 27,350
- Age
- 8y ago
Trending
90-day click momentum
Flameless Candles 4 5 6 Set of 3 Outdoor Indoor Ivory Pillars Battery Operated Flickering Candles with Cozy Climbing Flame Effect 8-Key Remote Timer Plastic LED Candles for Wedding Decor
- Price
- $9.49
- Rating
- 4.4/5
- Reviews
- 601
- Age
- 5mo ago
Haown Flameless Candles Set of 6 Realistic Pillars with Cozy Climbing Flame Effect Plasic Waterproof Outdoor & Indoor Ambiance with 2 Remotes & Timer for Patio Garden Home Decor (Ivory)
- Price
- $17.87
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 5mo ago
YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival
- Price
- $35.23
- Rating
- 4.5/5
- Reviews
- 474
- Age
- 2y ago
wemarry Flameless Candles 4 5 6 Acrylic Glass Pillars 3 Diameter Battery Operated Flickering Candles Include 8-Key Remote with Timer Function 400+ Hours (Gray Warm Light 3 Pack)
- Price
- $9.49
- Rating
- 4.6/5
- Reviews
- 2,488
- Age
- 2y ago
Homemory 6x3 Outdoor Waterproof Flameless Candles LED Candles Battery Operated Candles with Remote and Timers Electric Fake Plastic Pillar Candles Ivory White Set of 2
- Price
- $9.43
- Rating
- 4.6/5
- Reviews
- 9,204
- Age
- 3y ago
Newest
by launch dateFlameless Candles 4 5 6 Set of 3 Outdoor Indoor Ivory Pillars Battery Operated Flickering Candles with Cozy Climbing Flame Effect 8-Key Remote Timer Plastic LED Candles for Wedding Decor
- Price
- $9.49
- Rating
- 4.4/5
- Reviews
- 601
- Age
- 5mo ago
Haown Flameless Candles Set of 6 Realistic Pillars with Cozy Climbing Flame Effect Plasic Waterproof Outdoor & Indoor Ambiance with 2 Remotes & Timer for Patio Garden Home Decor (Ivory)
- Price
- $17.87
- Rating
- 4.3/5
- Reviews
- 321
- Age
- 5mo ago
Gmnee 3x4 Outdoor Waterproof Flameless Candles with Remote Timers Plastic
- Price
- $9.81
- Rating
- 4.5/5
- Reviews
- 945
- Age
- 1y ago
wemarry Flameless Candles 4 5 6 Acrylic Glass Pillars 3 Diameter Battery Operated Flickering Candles Include 8-Key Remote with Timer Function 400+ Hours (Gray Warm Light 3 Pack)
- Price
- $9.49
- Rating
- 4.6/5
- Reviews
- 2,488
- Age
- 2y ago
Flameless Candles 4 5 6 Outdoor Indoor Pillars Battery Operated Flickering Candles Include 10-Key Remote Timer 400+ Hours by 2 AA Batteries (Ivory Candle - Warm light 3D x 4|5|6 H - 3 Pack)
- Price
- $9.20
- Rating
- 4.4/5
- Reviews
- 3,988
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
49
Top-5 brand share
50%
Top 20: 91%
Top-5 click share
31%
Top 20: 72%
Open market
46%
- Homemory26%
- Vinkor8%
- YOROXRG6%
- Artmarry5%
- Luminara5%
- Nimiko5%
Demand
Flameless Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.5×
Search terms
Top Flameless Candles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flameless candles2.3M/yr
- battery operated candles1.6M/yr
- fake candles834K/yr
- led candles834K/yr
- flameless candles with remote822K/yr
- battery candles650K/yr
- candles battery operated780K/yr
- rechargeable candles378K/yr
- luminara flameless candles466K/yr
- flickering flameless candles468K/yr
Reviews and returns
What reviews say buyers love and hate about Flameless Candles
We read the reviews and the return reasons for every product selling here.
“Barely worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flameless Candles questions
Answered from the same tracked data.