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Firepik

Maybe

The average product has only 34 reviews. But shoppers spend only $30K a year here, so Firepik is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size
$30K/yr42K searches / yr
90-day growth
+56.4%search demand this quarter
Competition
66%top-5 click share · 15 brands · 52 sellers

Flapen Score

Firepik against its category

The dotted line is the Tools & Home Improvement average. Past it, Firepik is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Firepik market on Amazon at a glance

Shoppers on Amazon United States searched for Firepik 42K times last year and spent an estimated $30K. The top 5 brands take 76% of clicks. Demand peaks in Feb–Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+56.4%
Conversion, latest week
4.5%
Market size, estimated
$30Ka year
Peak month
September3.5× the quietest month
Top search term
fire pick11K searches a year

02 · Price

A sale here is worth $16.41.

Listings sell for $16.41 on average, from $8.46 to $27.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.41 that is $0 to $2K a year per listing.

Average price
$16.41inside the $15 to $100 sweet spot
Price range
$8.46–$27.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #598 within Multitools & Accessories. It carries 34 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
19.2%
Average rank
#598in Multitools & Accessories
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
34per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Firepik products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

15 rising

Sellers

52

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

20%

  • hinbkenla45%
  • SHINETEC10%
  • merrisport10%
  • WhelvePoo5%
  • QUWXNXO5%
  • Generic5%

Demand

Firepik search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Sep · busiest ÷ quietest = 3.5×

Search terms

Top Firepik search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fire pick11K/yr
  • fire pick door tool7K/yr
  • firepik10K/yr
  • firepick3K/yr
  • firepick door tool2K/yr
  • fire pick door opener3K/yr
  • fire pik4K/yr
  • firepik firefighter tool3K/yr

Reviews and returns

What reviews say buyers love and hate about Firepik

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Strength”
10%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Not well-made at all”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Firepik questions

Answered from the same tracked data.