Fire Helmet
FailPrices span $3.32–$1561.65, mostly outside the sweet spot, so Fire Helmet is a Fail.
- Flapen Score
- 46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 4846
- Market size
- $146K/yr57K searches / yr
- 90-day growth
- -1.9%search demand this quarter
- Competition
- 39%top-5 click share · 31 brands · 59 sellers
Flapen Score
Fire Helmet against its category
The dotted line is the Tools & Home Improvement average. Past it, Fire Helmet is stronger. Inside it, weaker.
Market
The Fire Helmet market on Amazon at a glance
Shoppers on Amazon United States searched for Fire Helmet 57K times last year and spent an estimated $146K. The top 5 brands take 50% of clicks. Demand peaks in Oct. Flapen scores it 46 out of 100, a Fail.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- -1.9%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $146Ka year
- Peak month
- October2.5× the quietest month
- Top search term
- fire helmet33K searches a year
02 · Price
A sale here is worth $104.92.
Listings sell for $104.92 on average, from $3.32 to $1561.65. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $104.92 that is $0 to $10K a year per listing.
- Average price
- $104.92above the $15 to $100 sweet spot
- Price range
- $3.32–$1561.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #4,426 within Head Protection. It carries 380 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 80%
- Out of stock, average day
- 8.0%
- Average rank
- #4,426in Head Protection
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 380per listing
- Listings tracked
- 44
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Fire Helmet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
BOCOMAL FR Balaclava with Face Mask 7oz Midweight Arc Rated NFPA2112 CAT2
- Price
- $18.73
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago

Super Z Outlet 12 Pack Firefighter Childrens Helmet Party Supplies for Kids Costume Accessory
- Price
- $13.96
- Rating
- 4.5/5
- Reviews
- 1,069
- Age
- 8y ago

Aeromax Personalized Firefighter helmets (Black with Visor)
- Price
- $22.63
- Rating
- 4.7/5
- Reviews
- 476
- Age
- 7y ago

NOT PLASTIC Molded Paper Childrens Firefighter Hat Party Supply Costume Kid Fire Hat (2)
- Price
- $13.14
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 2y ago

Cairns 880 Chicago w/ESS Innerzone 2 Goggles Color: Black
- Price
- $491.88
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7y ago
Trending
90-day click momentum
Cotiny 30 Pack Kids Firefighter Hats Bulk Red Plastic Fireman Helmets for Boys Girls Birthday Halloween Firefighter Cosplay Dress up Accessories
- Price
- $25.05
- Rating
- 4.5/5
- Reviews
- 9
- Age
- 9mo ago

Embroidered Fire Truck Baseball Caps for Toddler Boys Girls Funny Cotton Hat Adjustable Dad Summer Sun Hat 3-8 Years
- Price
- $9.85
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 2y ago

Embroidered Fire Truck Baseball Caps for Toddler Boys Girls Funny Cotton Hat Adjustable Dad Summer Sun Hat 3-8 Years
- Price
- $9.81
- Rating
- 4.8/5
- Reviews
- 71
- Age
- 2y ago

Cairns 880 Chicago w/ESS Innerzone 2 Goggles Color: Black
- Price
- $491.88
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7y ago

BOCOMAL FR Balaclava with Face Mask 7oz Midweight Arc Rated NFPA2112 CAT2
- Price
- $18.73
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago
Newest
by launch date
Cotiny 30 Pack Kids Firefighter Hats Bulk Red Plastic Fireman Helmets for Boys Girls Birthday Halloween Firefighter Cosplay Dress up Accessories
- Price
- $25.05
- Rating
- 4.5/5
- Reviews
- 9
- Age
- 9mo ago

BOCOMAL FR Balaclava with Face Mask 7oz Midweight Arc Rated NFPA2112 CAT2
- Price
- $18.73
- Rating
- 4.6/5
- Reviews
- 137
- Age
- 10mo ago

Fire Rescue Helmet Flame Retardant Adjustable Shock Full Head for Fire Fighters Outdoor Emergency Rescue ABS Plastic Aluminum Foil
- Price
- $48.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

exinddea 24 PCS Firefighter Hats for Kids Kids Firefighter Helmet Fire Chief Helmet Plastic Fireman Hat Firefighter Hat Costume Dress Up Accessory
- Price
- $24.06
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 1y ago

NOT PLASTIC Molded Paper Childrens Firefighter Hat Party Supply Costume Kid Fire Hat (2)
- Price
- $13.14
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
59
Top-5 brand share
50%
Top 20: 91%
Top-5 click share
39%
Top 20: 82%
Open market
42%
- BOCOMAL12%
- Aeromax11%
- Super Z Outlet10%
- TheFireStore9%
- ACTLATI8%
- Better Choice Costumes, LLC8%
Demand
Fire Helmet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.5×
Search terms
Top Fire Helmet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fire helmet33K/yr
- fire hats for kids11K/yr
- fire fighter hats for kids6K/yr
- kids fire helmet6K/yr
Reviews and returns
What reviews say buyers love and hate about Fire Helmet
We read the reviews and the return reasons for every product selling here.
“A bit big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fire Helmet questions
Answered from the same tracked data.









