Fire Blanket

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.1M a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-26.3%

Conversion, latest week

10.6%

Market size, estimated

$5.1Ma year

Peak month

December7.9× the quietest month

Top search term

fire blanket828K searches a year

Listings sell for $25.14 on average, from $9.93 to $55.67. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 15,000 to 20,000 of them. At $25.14 that is $377K to $503K a year per listing.

Average price

$25.14inside the $15 to $100 sweet spot

Price range

$9.93–$55.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

15,000–20,000

Revenue per listing a year

$377K–$503K

Returns

0.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Fire Safety. It carries 9,238 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Fire Safety

Average rating

4.80 starsAmazon United States average 4.42 stars

Average reviews

9,238per listing

Listings tracked

16

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months