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Filtered Shower Head

Maybe

Shoppers spend $8.5M a year here. But demand is soft, at -6.3% this quarter, so Filtered Shower Head is a Maybe.

Flapen Score
59
59 / 100
Top 10% of 9,536 Tools & Home Improvement niches · +11 vs the category median of 48
Market size
$8.5M/yr5.2M searches / yr
90-day growth
-6.3%search demand this quarter
Competition
39%top-5 click share · 22 brands · 40 sellers

Flapen Score

Filtered Shower Head against its category

The dotted line is the Tools & Home Improvement average. Past it, Filtered Shower Head is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Filtered Shower Head market on Amazon at a glance

Shoppers on Amazon United States searched for Filtered Shower Head 5.2M times last year and spent an estimated $8.5M. The top 5 brands take 66% of clicks. Demand peaks in Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 5.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.5M a year.

Searches, last 12 months
5.2M
Growth, 90 days vs prior 90
-6.3%
Conversion, latest week
3.3%
Market size, estimated
$8.5Ma year
Peak month
July2.1× the quietest month
Top search term
filtered shower head2.0M searches a year

02 · Price

A sale here is worth $49.71.

Listings sell for $49.71 on average, from $16.76 to $141.62. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At $49.71 that is $249K to $298K a year per listing.

Average price
$49.71inside the $15 to $100 sweet spot
Price range
$16.76–$141.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
5,000–6,000
Revenue per listing a year
$249K–$298K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #23 within Bathroom Fixtures. It carries 7,601 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#23in Bathroom Fixtures
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
7,601per listing
Listings tracked
37

04 · Newcomers

Amazon counts 7 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
35 months

Products

Top Filtered Shower Head products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

$0$341K$682K$1.0M$1.4M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

40

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

39%

Top 20: 85%

Open market

30%

  • MakeFit21%
  • Cobbe14%
  • SR SUN RISE13%
  • FEELSO12%
  • AquaBliss6%
  • AquaHomeGroup4%

Demand

Filtered Shower Head search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.1×

Search terms

Top Filtered Shower Head search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • filtered shower head2.0M/yr
  • shower head with filters1.3M/yr
  • filtered shower head with handheld526K/yr
  • filter shower head326K/yr
  • shower head with filter265K/yr
  • shower head with handheld and filter86K/yr
  • filter shower head with handheld78K/yr
  • showerhead with filter64K/yr
  • filtered shower head for hard water70K/yr
  • ducha con filtro para bao66K/yr

Reviews and returns

What reviews say buyers love and hate about Filtered Shower Head

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
13%of negative reviews mention “Durability”
3.2%of orders come back
“Breaks easily”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Filtered Shower Head questions

Answered from the same tracked data.