- Flapen Score
- 46 / 100Ranks 5,399 of 9,536 Tools & Home Improvement niches · −2 vs the category median of 4846
- Market size
- $106K/yr8K searches / yr
- 90-day growth
- +17.7%search demand this quarter
- Competition
- 81%top-5 click share · 6 brands · 40 sellers
Flapen Score
Fc100a1037 against its category
The dotted line is the Tools & Home Improvement average. Past it, Fc100a1037 is stronger. Inside it, weaker.
Market
The Fc100a1037 market on Amazon at a glance
Shoppers on Amazon United States searched for Fc100a1037 8K times last year and spent an estimated $106K. The top 5 brands take 97% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
17.0% of searches ended in a purchase last week.
Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 17.0% of those searches ended in a purchase. Searches in the last 90 days moved +17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.
- Searches, last 12 months
- 8K
- Growth, 90 days vs prior 90
- +17.7%
- Conversion, latest week
- 17.0%
- Market size, estimated
- $106Ka year
- Peak month
- February1.7× the quietest month
- Top search term
- honeywell fc100a10378K searches a year
02 · Price
A sale here is worth $75.28.
Listings sell for $75.28 on average, from $36.11 to $130.14. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $75.28 that is $8K to $19K a year per listing.
- Average price
- $75.28inside the $15 to $100 sweet spot
- Price range
- $36.11–$130.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $8K–$19K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #169 within Furnace Parts & Accessories. It carries 1,141 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 33%
- Out of stock, average day
- 5.4%
- Average rank
- #169in Furnace Parts & Accessories
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 1,141per listing
- Listings tracked
- 9
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Fc100a1037 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Honeywell FC100A1037-5 20 x 25 Merv 11 Filter Media (Pack of 5)
- Price
- $129.82
- Rating
- 4.8/5
- Reviews
- 1,162
- Age
- 10y ago

Honeywell FC100A1037 (2 Pack) - 20 x 25 x 4 Pleated Air Filter MERV 11 Bundle with Same Day Supply Filter Change Reminder
- Price
- $66.60
- Rating
- 4.8/5
- Reviews
- 258
- Age
- 2y ago

Honeywell FC100A1037 Ultra Efficiency Air Cleaning Filter 20X25-Inches (MERV-11)
- Price
- $36.11
- Rating
- 4.6/5
- Reviews
- 2,960
- Age
- 16y ago

20x25x4 Furnace Filters FC100A1037 Filter Replacement Merv 11 Filter Media with Homequip Disposal Bag (2 Pack)
- Price
- $76.35
- Rating
- 4.7/5
- Reviews
- 1,088
- Age
- 5y ago

Honeywell FC100A1037 20x4x25 Merv 11 Filter Media Pack of 5
- Price
- $130.14
- Rating
- 4.8/5
- Reviews
- 2,606
- Age
- 21y ago
Trending
90-day click momentum
Honeywell FC100A1037 (2 Pack) - 20 x 25 x 4 Pleated Air Filter MERV 11 Bundle with Same Day Supply Filter Change Reminder
- Price
- $66.60
- Rating
- 4.8/5
- Reviews
- 258
- Age
- 2y ago

Honeywell FC100A1037-20 x 25 x 4 Pleated Air Filter MERV 11 Bundle with Same Day Supply Filter Change Reminder (2-Pack)
- Price
- $68.46
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 7mo ago

20x25x4 Furnace Filters FC100A1037 Filter Replacement Merv 11 Filter Media with Homequip Disposal Bag (2 Pack)
- Price
- $76.35
- Rating
- 4.7/5
- Reviews
- 1,088
- Age
- 5y ago

Honeywell FC100A1037-5 20 x 25 Merv 11 Filter Media (Pack of 5)
- Price
- $129.82
- Rating
- 4.8/5
- Reviews
- 1,162
- Age
- 10y ago

Honeywell FC100A1037 Ultra Efficiency Air Cleaning Filter 20X25-Inches (MERV-11)
- Price
- $36.11
- Rating
- 4.6/5
- Reviews
- 2,960
- Age
- 16y ago
Newest
by launch date
Honeywell FC100A1037-20 x 25 x 4 Pleated Air Filter MERV 11 Bundle with Same Day Supply Filter Change Reminder (2-Pack)
- Price
- $68.46
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 7mo ago

20x25x4 Air Filter Replacement MERV 11 FC100A1037 Pleated HVAC AC Furnace Filters with Wholesalehome Cleaning Cloth 2-Pack (Actual Size: 19.94 x 24.88 x 4.38 Inches)
- Price
- $70.52
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 8mo ago

Honeywell FC100A1037 (2 Pack) - 20 x 25 x 4 Pleated Air Filter MERV 11 Bundle with Same Day Supply Filter Change Reminder
- Price
- $66.60
- Rating
- 4.8/5
- Reviews
- 258
- Age
- 2y ago

Honeywell FC100A1037 2-Pack Ultra Efficiency Air Cleaning Filter 20X25-Inches (MERV-11)
- Price
- $54.65
- Rating
- 4.8/5
- Reviews
- 99
- Age
- 3y ago

Filtrete 20x25x4 Air Filter MERV 11 MPR 1000 Micro Allergen Defense 2-Pack Fits Honeywell & AprilAire AC Furnace HVAC Filters for Home Pleated Electrostatic (Actual Size 19.88 x 24.63 x 4.31 in)
- Price
- $44.90
- Rating
- 4.7/5
- Reviews
- 1,983
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
6 flat
Sellers
40
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Honeywell71%
- Honeywell Home9%
- Homequip8%
- RESIDEO5%
- Wholesalehome4%
- Filtrete3%
- Open — no brand owns it (0%)
Demand
Fc100a1037 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Reviews and returns
What reviews say buyers love and hate about Fc100a1037
We read the reviews and the return reasons for every product selling here.
“Don't Fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fc100a1037 questions
Answered from the same tracked data.









