Fake Fire

Shoppers searched for this 460K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.

Searches, last 12 months

460K

Growth, 90 days vs prior 90

+17.4%

Conversion, latest week

1.7%

Market size, estimated

$213Ka year

Peak month

October2.9× the quietest month

Top search term

fake fire112K searches a year

Listings sell for $27.38 on average, from $4.81 to $125.37. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.38 that is $3K to $7K a year per listing.

Average price

$27.38inside the $15 to $100 sweet spot

Price range

$4.81–$125.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

3.5%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #1,343 within Novelty Lighting. It carries 766 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

99%

Out of stock, average day

6.8%

Average rank

#1,343in Novelty Lighting

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

766per listing

Listings tracked

77

16 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months