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Fairy Lights Solar Powered

Pass

Fairy Lights Solar Powered scores 71 out of 100, a Pass. Shoppers spend $367K a year here, search demand grew +80.3% this quarter, and returns run at 2.6% of orders.

Flapen Score
71
71 / 100
Top 1% of 9,536 Tools & Home Improvement niches · +23 vs the category median of 48
Market size
$367K/yr281K searches / yr
90-day growth
+80.3%search demand this quarter
Competition
29%top-5 click share · 31 brands · 50 sellers

Flapen Score

Fairy Lights Solar Powered against its category

The dotted line is the Tools & Home Improvement average. Past it, Fairy Lights Solar Powered is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fairy Lights Solar Powered market on Amazon at a glance

Shoppers on Amazon United States searched for Fairy Lights Solar Powered 281K times last year and spent an estimated $367K. The top 5 brands take 60% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 71 out of 100, a Pass.

01 · Demand

6.2% of searches ended in a purchase last week.

Shoppers searched for this 281K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +80.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $367K a year.

Searches, last 12 months
281K
Growth, 90 days vs prior 90
+80.3%
Conversion, latest week
6.2%
Market size, estimated
$367Ka year
Peak month
April3.5× the quietest month
Top search term
solar twinkle lights outdoor waterproof65K searches a year

02 · Price

A sale here is worth $20.97.

Listings sell for $20.97 on average, from $6.34 to $47.24. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $20.97 that is $5K to $10K a year per listing.

Average price
$20.97inside the $15 to $100 sweet spot
Price range
$6.34–$47.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #92 within String Lights. It carries 5,136 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#92in String Lights
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
5,136per listing
Listings tracked
54

04 · Newcomers

Amazon counts 14 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 14 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
14Amazon's first-year sales bar
Average brand age
36 months

Products

Top Fairy Lights Solar Powered products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

$0$11K$22K$33K$44K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 flat

Sellers

50

Top-5 brand share

60%

Top 20: 93%

Top-5 click share

29%

Top 20: 73%

Open market

36%

  • Brightown21%
  • Brightech14%
  • addlon11%
  • Joomer8%
  • Minetom6%
  • Lomotech4%

Demand

Fairy Lights Solar Powered search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.5×

Search terms

Top Fairy Lights Solar Powered search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • solar twinkle lights outdoor waterproof65K/yr
  • solar edison lights outdoor waterproof34K/yr
  • solar powered fairy lights31K/yr
  • 100 ft solar string lights outdoor waterproof16K/yr
  • solar bistro lights outdoor13K/yr
  • solar cafe lights outdoor string lights14K/yr
  • brightown solar string lights9K/yr
  • solar cafe lights9K/yr
  • solar power fairy lights outdoor9K/yr
  • outdoor twinkle lights solar7K/yr

Reviews and returns

What reviews say buyers love and hate about Fairy Lights Solar Powered

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Durability”
2.6%of orders come back
“Broke within a week”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fairy Lights Solar Powered questions

Answered from the same tracked data.