extension ladder 28 ft
Worth a lookShows a fragmented shelf (top 5 take 39% of clicks), but prices mostly outside the sweet spot ($122.29–$900.74) keeps it on the watch list.
Competition
Great39%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good759.76avg incumbent reviews — the moat a new listing must climb
Market size
Good$467K$467K/yr · 186K searches
Growth
Good+22.8%90-day search growth — must beat 0% to launch
Returns
Okay3.0%return rate — above 5% kills the launch gate
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Avg price
Bad$349.86avg listing price — sweet spot $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Price range
Bad$122.29–$900.74cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, extension ladder 28 ft is a $467K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jun–Oct. Verdict: Worth a look — 50/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
extension ladder 28 ft market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $437K–$525K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 64%
- Sponsored
- 64%
- Out of stock
- 18.7%
- Avg brand age
- 46 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
16 falling
Sellers
51
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
39%
Top 20: 83%
Open market
16%
- Louisville Ladder29%
- JADDUO25%
- LEVELEVE11%
- Little Giant7%
- LITE6%
- Soctone5%
- Open — no brand owns it (10 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +22.8% search growth over the last 90 days.Peak months: Jun, Oct · busiest ÷ quietest = 3.4×
Top extension ladder 28 ft search terms
- 24 ft ladder18K/yr
- 30 ft ladder19K/yr
- 30 foot ladder11K/yr
- 32 foot extension ladder8K/yr
- 24 extension ladder12K/yr
- 40 ft ladder10K/yr
- 24 foot ladder10K/yr
- extendable ladder 30ft4K/yr
- 28 ft ladder8K/yr
- 24 ft extension ladder10K/yr
Top extension ladder 28 ft products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Louisville Ladder 24-foot Fiberglass Extension Ladder 300-Pound Load Capacity Type IA FE3224
Louisville Ladder$387.254.5★1,519 rev

JADDUO Telescoping Ladder 26.2 FT Rectangular Heavy Duty Silver
JADDUO$276.744.3★389 rev

LEVELEVE Telescoping A Frame Ladder 22FT Multi Position Ladder with Stabilizer Bar & Wheels 330 lbs Security Load for Stairs Home Indoor Outdoor Roof
LEVELEVE$184.414.3★255 rev

JADDUO Telescoping Ladder 24.6 FT Rectangular Heavy Duty Silver
JADDUO$228.804.3★389 rev

LITE 28-foot Fiberglass Extension Ladder 300-Pound Load Capacity Type IA LP-3021-28
LITE$448.764.4★89 rev
Newest
by launch date
30 FT Telescopic Ladder - Collapsible Aluminum with One-Button Retraction and Spring Loaded Locking Mechanism for Safe Cleaning and Construction
MOGOLALA$518.861 rev

LEVELEVE 22FT Extension Ladder A Frame 6 Step Ladder with Stabilizer Bar & Wheels 330 lbs Security Load Multi Position Ladder for Stairs Home Indoor Outdoor Roof
LEVELEVE$181.44112 rev

LEVELEVE Telescoping A Frame Ladder 22FT Multi Position Ladder with Stabilizer Bar & Wheels 330 lbs Security Load for Stairs Home Indoor Outdoor Roof
LEVELEVE$184.41255 rev

JADDUO Telescoping Ladder 24.6 FT Rectangular Heavy Duty Silver
JADDUO$228.80389 rev

Soctone Ladder A Frame Extension Ladder Multi Position with Stabilizer Bar 330 lbs Weight Rating Telescoping Ladder for Household or Outdoor Work 22.5 Ft Orange
Soctone$193.311,710 rev
Trending
90-day click momentum
30 FT Telescopic Ladder - Collapsible Aluminum with One-Button Retraction and Spring Loaded Locking Mechanism for Safe Cleaning and Construction
MOGOLALA$518.861.0★

Telescoping Ladder A Frame Telescopic Ladder for Home Roof RV Aluminum Extension Ladder with Balance Bar Wheels and 2 Triangle Stabilizers330 lb Capacity (16.5FT-A Frame PRO)
StaPact$169.635.0★

Soctone Ladder A Frame Extension Ladder Multi Position with Stabilizer Bar 330 lbs Weight Rating Telescoping Ladder for Household or Outdoor Work 22.5 Ft Orange
Soctone$193.314.3★

JADDUO Telescoping Ladder 24.6 FT Rectangular Heavy Duty Silver
JADDUO$228.804.3★

SEEKNEW 27.6 FT Telescoping Ladder Aluminum Extension Ladder 330 lbs Capacity with Triangular Stabilizers Portable Collapsible Ladder for Roof Home and RV; Silver
SEEKNEW$274.274.1★
What buyers say about extension ladder 28 ft
What buyers praise and complain about, mined from review topics.What buyers love
“Sturdy and light”
“Excellent product”
“Absolutely worth it”
“Ease of use”
“Works as advertised”
“Excellent Light Weight Ladder”
“Easy to assemble”
“Very durable”
“compact for storage”
“Very Well Built”
What buyers complain about
“Feels flimsy & wobbly”
“Alittle heavier than I thought”
“Poor quality”
“Not for short legged people”
“It broke on me after 20 minutes of use”
“It was really tight to extend”
“I thought Amazon would have prohibited this type of false advertisement”
“it did require some assembly and no instructions”
“Not great for the price”
“Broken adjustable lock within a week”
Top return reasons
Common questions
- Is extension ladder 28 ft profitable to sell on Amazon United States?
- The niche generates $467K/yr across 42 tracked products. 12 of 16 products launched in the last 360 days are still selling. 90-day search growth is +22.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the extension ladder 28 ft niche?
- 16 brands and 51 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in extension ladder 28 ft?
- Top complaints mined from reviews: Strength, Weight Heavy, Quality-Overall. The return rate is 3.0%.
- When does demand for extension ladder 28 ft peak?
- Demand peaks in Jun–Oct; the busiest month runs 3.4× the quietest.
- What does it cost to enter the extension ladder 28 ft niche?
- Listings span $122.29–$900.74; the average listing price is $349.86 (sweet spot $15–$100). The average incumbent carries 760 reviews — the moat a new listing must climb.