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37

extended strike plate

Skip it

Prices mostly outside the sweet spot ($5.25–$14.03) — this niche doesn't clear our bar today.

Market size 10Growth 26Conversion 63Competition 67Returns 69Price range 0Avg price 25Brand share 17Review moat 60Quality gap 18

Returns

Good2.2%

return rate — above 5% kills the launch gate

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,102.59

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+1.2%

90-day search growth — must beat 0% to launch

Avg price

Okay$9.01

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad93%

top-5 brand share — brand-locked demand

Market size

Bad$41K

$41K/yr · 82K searches

Price range

Bad$5.25–$14.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, extended strike plate is a $41K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in May. Verdict: Skip it — 37/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

extended strike plate market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$54K–$72K
units × avg price
Conversion rate
5.6%
Avg BSR
#256
Page quality
0%
Prime
71%
Sponsored
94%
Out of stock
0.0%
Avg brand age
37 months
Avg seller age
168 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

36

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

45%

Top 20: 85%

Open market

4%

  • MOSECYOU39%
  • Stone Harbor Hardware35%
  • NUK3Y PRODUCTS K311%
  • Otoolling6%
  • PRIME-LINE3%
  • Siwil3%
  • Open — no brand owns it (4 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.2% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.6×

Top extended strike plate search terms

  • extended strike plate23K/yr
  • extended door strike plate11K/yr
  • extended lip strike plate11K/yr
  • long door strike plate7K/yr
  • strike plate extender5K/yr
  • extended strike plates for doors5K/yr
  • door strike plate extender7K/yr
  • extra long strike plate3K/yr
  • long strike plate for door4K/yr
  • long strike plate3K/yr
All search terms

Top extended strike plate products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$3K12%$5K16%$7K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about extended strike plate

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Good quality with included hardware to match”

Size-Overall15%

“Perfect fit”

Advertised Vs Actual Product9%

“Works as Advertised”

Strength9%

“Easy to install pretty sturdy”

Assembly/Installation7%

“Easy to install”

Value For Money5%

“This item is affordable”

Efficiency4%

“Works great”

Thickness4%

“The extra thickness is great”

Ease Of Use3%

“It was easy and quick”

Locking Mechanism3%

“Seriously adds security”

What buyers complain about

Size-Overall18%

“different brand, which didnt fit either”

Thickness13%

“if I didn't the deadbolt would no longer work due to the extra thickness it added”

Strength8%

“bent when screwing in”

Connectivity-Overall8%

“After month the usb connections are spotty”

Jamming/Clogging8%

“Work great had broken jam this fix it”

Locking Mechanism4%

“I have tried to repair it a few times as they messed up the latch area”

Functionality-Overall3%

“Doesnt job”

Rusts/Corrodes3%

“under the assumption it's not just gonna rust out inside a year”

Advertised Vs Actual Product2%

“for whatever reason the dimensions listed on these things are somewhat complicated to figure out because after measuring 5x”

Measurement/Reading Accuracy2%

“for whatever reason the dimensions listed on these things are somewhat complicated to figure out because after measuring 5x”

Top return reasons

Size-Overall74%
Compatibility-Overall5%
Functionality-Overall4%
Thickness4%
Advertised Vs Actual Product3%
Color3%
Quality-Overall1%
Defective Material/Parts1%
Product Condition1%
Value For Money1%

Common questions

Is extended strike plate profitable to sell on Amazon United States?
The niche generates $41K/yr across 34 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +1.2%. Flapen's verdict: Skip it (37/100).
How competitive is the extended strike plate niche?
10 brands and 36 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in extended strike plate?
Top complaints mined from reviews: Size-Overall, Thickness, Strength. The return rate is 2.2%.
When does demand for extended strike plate peak?
Demand peaks in May; the busiest month runs 1.6× the quietest.
What does it cost to enter the extended strike plate niche?
Listings span $5.25–$14.03; the average listing price is $9.01 (sweet spot $15–$100). The average incumbent carries 1,103 reviews — the moat a new listing must climb.