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Exit Sign

Maybe

Products sell for $30.63 on average, inside the sweet spot. But the products selling today already average 4.7★, so Exit Sign is a Maybe.

Flapen Score
56
56 / 100
Top 17% of 9,536 Tools & Home Improvement niches · +8 vs the category median of 48
Market size
$765K/yr301K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
57%top-5 click share · 15 brands · 44 sellers

Flapen Score

Exit Sign against its category

The dotted line is the Tools & Home Improvement average. Past it, Exit Sign is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Exit Sign market on Amazon at a glance

Shoppers on Amazon United States searched for Exit Sign 301K times last year and spent an estimated $765K. The top 5 brands take 78% of clicks. Demand peaks in Jun. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

8.3% of searches ended in a purchase last week.

Shoppers searched for this 301K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $765K a year.

Searches, last 12 months
301K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
8.3%
Market size, estimated
$765Ka year
Peak month
June1.7× the quietest month
Top search term
exit sign218K searches a year

02 · Price

A sale here is worth $30.63.

Listings sell for $30.63 on average, from $6.01 to $106.34. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $30.63 that is $31K to $38K a year per listing.

Average price
$30.63inside the $15 to $100 sweet spot
Price range
$6.01–$106.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$31K–$38K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #212 within Commercial Lighting. It carries 295 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#212in Commercial Lighting
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
295per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Exit Sign products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$38K$77K$115K$153K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

44

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

57%

Top 20: 96%

Open market

18%

  • TANLUX22%
  • Frohllia22%
  • Amazon Basics18%
  • Sigicanage9%
  • Lithonia Lighting6%
  • FREELICHT4%

Demand

Exit Sign search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top Exit Sign search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • exit sign218K/yr
  • exit signs49K/yr
  • exit signs for business22K/yr
  • fire exit sign8K/yr
  • reflective exit sign3K/yr

Reviews and returns

What reviews say buyers love and hate about Exit Sign

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
21%of negative reviews mention “Adhesion/Stickiness”
2.3%of orders come back
“POOR ADHESION”
A buyer, on “Adhesion/Stickiness”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Exit Sign questions

Answered from the same tracked data.