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Epic Water Filter Replacement

Maybe

Buyers convert on 12.0% of searches. But the top 5 brands take 100% of clicks, so Epic Water Filter Replacement is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size
$327K/yr49K searches / yr
90-day growth
-16.2%search demand this quarter
Competition
77%top-5 click share · 4 brands · 8 sellers

Flapen Score

Epic Water Filter Replacement against its category

The dotted line is the Tools & Home Improvement average. Past it, Epic Water Filter Replacement is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Epic Water Filter Replacement market on Amazon at a glance

Shoppers on Amazon United States searched for Epic Water Filter Replacement 49K times last year and spent an estimated $327K. All 4 brands take every click. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $327K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-16.2%
Conversion, latest week
12.0%
Market size, estimated
$327Ka year
Peak month
April1.4× the quietest month
Top search term
epic water filter replacement43K searches a year

02 · Price

A sale here is worth $56.09.

Listings sell for $56.09 on average, from $28.91 to $138.68. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $56.09 that is $42K to $56K a year per listing.

Average price
$56.09inside the $15 to $100 sweet spot
Price range
$28.91–$138.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
$42K–$56K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #176 within Water Filtration & Softeners. It carries 483 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
9.6%
Average rank
#176in Water Filtration & Softeners
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
483per listing
Listings tracked
13

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Epic Water Filter Replacement products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

$0$33K$65K$98K$131K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

8

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

0%

  • Epic Water Filters81%
  • OemRep14%
  • Beckacher3%
  • AQUA CREST2%
  • Open — no brand owns it (0%)

Demand

Epic Water Filter Replacement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Epic Water Filter Replacement search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • epic water filter replacement43K/yr
  • epicwater replacement filter4K/yr
  • epic pure water filter replacement1K/yr

Reviews and returns

What reviews say buyers love and hate about Epic Water Filter Replacement

We read the reviews and the return reasons for every product selling here.

46%of positive reviews mention “Filtration”
33%of negative reviews mention “Filtration”
1.2%of orders come back
“The worst filter”
A buyer, on “Filtration”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Epic Water Filter Replacement questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data