entryway light fixture hanging
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Incredible29%top-5 brand share — no brand owns this niche
Review moat
Great250.24avg incumbent reviews — the moat a new listing must climb
Avg price
Great$71.11avg listing price — sweet spot $15–$100
Price range
Okay$17.51–$236.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$71K$71K/yr · 155K searches
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Returns
Bad7.8%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, entryway light fixture hanging is a $71K/yr Amazon United States market (155K searches/yr). The top 5 brands hold 29% of demand. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
entryway light fixture hanging market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $71K–$89K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #1,024
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 95%
- Out of stock
- 4.9%
- Avg brand age
- 37 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.Brands
109 falling
Sellers
152
Top-5 brand share
29%
Top 20: 58%
Top-5 click share
14%
Top 20: 36%
Open market
68%
- Westinghouse9%
- Lingkai6%
- Oyisen5%
- Ziqqeelam5%
- RKUCSR4%
- zeyu3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top entryway light fixture hanging search terms
- copper pendant light33K/yr
- rustic pendant light21K/yr
- light fixtures ceiling hanging18K/yr
- oil rubbed bronze pendant light19K/yr
- 3 light pendant13K/yr
- farmhouse hanging light fixture12K/yr
- farmhouse hanging light7K/yr
- rustic pendant lights19K/yr
- rustic pendant lighting8K/yr
- brushed nickel pendant light fixtures4K/yr
Top entryway light fixture hanging products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lingkai 11.8 Industrial Metal Dome Pendant Light Rust Industrial Pendant Lights for Kitchen Island Dimmable Hanging Light Fixtures Compatible for Kitchen Island Dining Room
Lingkai$87.724.4★43 rev
Ziqqeelam 2 Pack 11.8 Copper Pendant Light Kitchen Island Farmhouse Hanging Pendant Light Fixtures Vintage Dome Pendant Lights Kitchen Island Dome Chandelier for Kitchen Island Dining Room
Ziqqeelam$74.434.4★65 rev
Oyisen Hanging Pendant Light Rusted Copper Lampshade with Adjustable 6.5Ft Cord Pendant Ceiling Lights Retro Antique Hanging Light for Kitchen Island Living Room and Dining Room
Oyisen$52.274.4★10 rev
DEWENWILS Farmhouse Pendant Light Metal Hanging Light Fixture with Wooden Grain Finish 48 Inch Adjustable Pipes for Flat and Slop Ceiling Kitchen Island Bedroom Dining Hall E26 Base
DEWENWILS$37.014.8★2,294 rev
Westinghouse Lighting 6105400 One-Light Indoor Mini Pendant Hammered Copper Finish
Westinghouse$57.604.6★112 rev
Newest
by launch date
YongMing CL 11.8 Inch Metal Dome Pendant Light Industrial Kitchen Island Pendant Light Farmhouse Hemispherical Hanging Ceiling Light Fixture for Dining Room Bar Restaurant
YongMing CL$77.492 rev
Oyisen Hanging Pendant Light Rusted Copper Lampshade with Adjustable 6.5Ft Cord Pendant Ceiling Lights Retro Antique Hanging Light for Kitchen Island Living Room and Dining Room
Oyisen$52.2710 rev
Oyisen Rusted Copper Kitchen Hanging Lights 8.2 Inch Industrial Lampshade Retro Farmhouse Pendant Light for Bedroom Barn and Bar Foyer Lighting Fixtures 2 Pack
Oyisen$69.3010 rev
Kunlinzhu Drum Chandeliers for Dining Room 22 in Copper Bronze Metal Dining Room Light Fixture Over Table Industrial Modern Farmhouse Pendant Light for Kitchen Entryway Living Room
Kunlinzhu$188.1937 rev
Feanron 3-Lights Farmhouse Dining Room Pendant Light Fixtures Over Table Rustic Solid Wood Kitchen Island Lighting Hanging with Metal Shades Modern Black Ceiling Pendant Lamp for Living Room Hallway
Feanron$44.17176 rev
Trending
90-day click momentumYongMing CL 11.8 Inch Metal Dome Pendant Light Industrial Kitchen Island Pendant Light Farmhouse Hemispherical Hanging Ceiling Light Fixture for Dining Room Bar Restaurant
YongMing CL$77.494.6★
Kunlinzhu Drum Chandeliers for Dining Room 22 in Copper Bronze Metal Dining Room Light Fixture Over Table Industrial Modern Farmhouse Pendant Light for Kitchen Entryway Living Room
Kunlinzhu$188.194.8★
YUBOLE Kitchen Pendant Light Red Antique Copper with Cracked Glass Shade
YUBOLE$87.414.6★
Ziqqeelam 2 Pack 11.8 Copper Pendant Light Kitchen Island Farmhouse Hanging Pendant Light Fixtures Vintage Dome Pendant Lights Kitchen Island Dome Chandelier for Kitchen Island Dining Room
Ziqqeelam$74.434.4★
Oyisen Rusted Copper Kitchen Hanging Lights 8.2 Inch Industrial Lampshade Retro Farmhouse Pendant Light for Bedroom Barn and Bar Foyer Lighting Fixtures 2 Pack
Oyisen$69.304.8★
What buyers say about entryway light fixture hanging
What buyers praise and complain about, mined from review topics.What buyers love
“Bright Lights”
“Easy Installation”
“the quality feels solid”
“Good price”
“Good design”
“As advertised”
“Perfect fit”
“The color is true”
“Quick and Easy”
“Love the style”
What buyers complain about
“Bigger than I thought”
“frustrating to assemble”
“Photos and images are deceptive”
“Looks expensive”
“they turned out to be a bit too bright”
“Color representation was off”
“Didn't Work”
“it was poorly made”
“in reality, these are just heavy cords”
“cannot be used”
Top return reasons
Common questions
- Is entryway light fixture hanging profitable to sell on Amazon United States?
- The niche generates $71K/yr across 156 tracked products. 1 of 16 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the entryway light fixture hanging niche?
- 109 brands and 152 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 29% of demand.
- What do buyers complain about in entryway light fixture hanging?
- Top complaints mined from reviews: Size-Overall, Assembly/Installation, Advertised Vs Actual Product. The return rate is 7.8% — above our launch gate.
- When does demand for entryway light fixture hanging peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the entryway light fixture hanging niche?
- Listings span $17.51–$236.50; the average listing price is $71.11 (sweet spot $15–$100). The average incumbent carries 250 reviews — the moat a new listing must climb.