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Enhypen Lightstick

Maybe

Prices already span $59.35–$74.16, with room to position. But the top 5 products take 100% of clicks, so Enhypen Lightstick is a Maybe.

Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$459K/yr146K searches / yr
90-day growth
+106.7%search demand this quarter
Competition
100%top-5 click share · 3 brands · 27 sellers

Flapen Score

Enhypen Lightstick against its category

The dotted line is the Tools & Home Improvement average. Past it, Enhypen Lightstick is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Enhypen Lightstick market on Amazon at a glance

Shoppers on Amazon United States searched for Enhypen Lightstick 146K times last year and spent an estimated $459K. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +106.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $459K a year.

Searches, last 12 months
146K
Growth, 90 days vs prior 90
+106.7%
Conversion, latest week
4.6%
Market size, estimated
$459Ka year
Peak month
July5.6× the quietest month
Top search term
enhypen lightstick117K searches a year

02 · Price

A sale here is worth $67.68.

Listings sell for $67.68 on average, from $59.35 to $74.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,250 to 1,500 of them. At $67.68 that is $85K to $102K a year per listing.

Average price
$67.68inside the $15 to $100 sweet spot
Price range
$59.35–$74.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
1,250–1,500
Revenue per listing a year
$85K–$102K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #108 within Flashlights. It carries 273 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#108in Flashlights
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
273per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$92K$184K$275K$367K1001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

27

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • cokodive74%
  • sailupxinyuan16%
  • ENHYPEN10%
  • Open — no brand owns it (0%)

Demand

Enhypen Lightstick search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.6×

Search terms

Top Enhypen Lightstick search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • enhypen lightstick117K/yr
  • enhypen lightstick ver 219K/yr
  • enhypen light stick7K/yr
  • lightstick enhypen4K/yr

Reviews and returns

What reviews say buyers love and hate about Enhypen Lightstick

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Compatibility-Overall”
2.1%of orders come back
“this version does not sync up with the Blood Saga world tour 2026”
A buyer, on “Compatibility-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Enhypen Lightstick questions

Answered from the same tracked data.