emerson knife
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$78.48avg listing price — sweet spot $15–$100
Review moat
Great353.29avg incumbent reviews — the moat a new listing must climb
Returns
Good2.6%return rate — above 5% kills the launch gate
Price range
Okay$43.10–$175.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$37K$37K/yr · 106K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, emerson knife is a $37K/yr Amazon United States market (106K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 28/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
emerson knife market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $78K–$98K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #509
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 59%
- Out of stock
- 0.8%
- Avg brand age
- 50 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
71
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- Kershaw67%
- Spyderco17%
- Fox Knives7%
- Fox Edge7%
- НОКС2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 36 weeks — -0.1% search growth over the last 90 days.Top emerson knife search terms
- emerson knife40K/yr
- kershaw emerson15K/yr
- emerson wave13K/yr
- emerson knives11K/yr
- emerson wave knife13K/yr
- kershaw emerson knife8K/yr
- spyderco emerson4K/yr
- kershaw cqc3K/yr
Top emerson knife products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kershaw Emerson CQC-6K D2 Pocket Knife Black and Silver
Kershaw$56.334.5★476 rev
Kershaw Emerson CQC-8K Pocket Knife Black 3.5 Inch American Tanto Blade
Kershaw$47.724.6★1,207 rev
Kershaw Emerson CQC-7K Pocket Knife Black 3.5 Inch American Tanto Blade
Kershaw$48.214.6★804 rev
Spyderco Endura Lightweight Emerson Opener Folding Pocket Knife PlainEdge
Spyderco$100.944.7★575 rev
Kershaw Emerson CQC-4K Pocket Knife Brown 3.25 Inch Drop Point Blade
Kershaw$43.104.6★782 rev
Newest
by launch date
Fox Edge The Claw FE-016 Folding Knife 2.5in Stainless Steel Hawkbill Blade
Fox Edge$45.3848 rev
Fox Edge The Claw FE-014 Folding Knife 2.5in Stainless Steel Tanto Blade
Fox Edge$44.8758 rev
Fox Edge The Claw FE-015 Folding Knife 2.5in Stainless Steel Tanto Blade
Fox Edge$45.3258 rev
Mongoose-2C | 337-100406 | Black Gray Folding Pocket Knife by HOKC - D2 Stainless Tool Steel G10 Handle Ball Bearing Finger Flipper Wave Opener Liner Lock - Ideal for Hunting & EDC
НОКС$59.1251 rev
Fox Knives FX-599 G10 OD Green Emerson Wave Folding Karambit Knife
Fox Knives$172.98619 rev
Trending
90-day click momentumFox Edge The Claw FE-015 Folding Knife 2.5in Stainless Steel Tanto Blade
Fox Edge$45.324.6★
Fox Knives FX-599 G10 OD Green Emerson Wave Folding Karambit Knife
Fox Knives$172.984.8★
Kershaw Emerson CQC-7K Pocket Knife Black 3.5 Inch American Tanto Blade
Kershaw$48.214.6★
Spyderco Endura Lightweight Emerson Opener Folding Pocket Knife PlainEdge
Spyderco$100.944.7★
Kershaw Emerson CQC-6K D2 Pocket Knife Black and Silver
Kershaw$56.334.5★
What buyers say about emerson knife
What buyers praise and complain about, mined from review topics.What buyers love
“this far has remained incredibly sharp”
“Very solid build quality for the price”
“It's an amazing bang for the buck”
“Grip scales feel amazing”
“Perfect size for EDC”
“easy to open as it has an Emerson Wave feature which allows the blade to open instantly as you draw it from your pocket”
“Reliable, durable”
“Well built with”
“Love the pocket assist opening hook”
“Great material and quality, sharp, comfortable to carry and handle”
What buyers complain about
“Had to sharpen it myself other than that good knife”
“The color is off”
“No info in listing”
“Bad Quality Control”
“I just got it so its a bit stiff”
“Buyer beware dangerous design flaw”
“Its also extremely sticky/stiff”
“makes the knife feel uncomfortable in the hand”
“that makes it harder to close”
“Its slightly bulky”
Top return reasons
Common questions
- Is emerson knife profitable to sell on Amazon United States?
- The niche generates $37K/yr across 17 tracked products. 90-day search growth is -0.1%. Flapen's verdict: Skip it (28/100).
- How competitive is the emerson knife niche?
- 5 brands and 71 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in emerson knife?
- Top complaints mined from reviews: Sharpness, Color, Advertised Vs Actual Product. The return rate is 2.6%.
- What does it cost to enter the emerson knife niche?
- Listings span $43.10–$175.19; the average listing price is $78.48 (sweet spot $15–$100). The average incumbent carries 353 reviews — the moat a new listing must climb.