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Emergency Exit Only Sign

Maybe

The average product has only 49 reviews. But shoppers spend only $30K a year here, so Emergency Exit Only Sign is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size
$30K/yr26K searches / yr
90-day growth
-2.9%search demand this quarter
Competition
47%top-5 click share · 22 brands · 28 sellers

Flapen Score

Emergency Exit Only Sign against its category

The dotted line is the Tools & Home Improvement average. Past it, Emergency Exit Only Sign is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Emergency Exit Only Sign market on Amazon at a glance

Shoppers on Amazon United States searched for Emergency Exit Only Sign 26K times last year and spent an estimated $30K. The top 5 brands take 55% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

11.0% of searches ended in a purchase last week.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-2.9%
Conversion, latest week
11.0%
Market size, estimated
$30Ka year
Top search term
emergency exit only sign19K searches a year

02 · Price

A sale here is worth $10.55.

Listings sell for $10.55 on average, from $4.31 to $20.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $10.55 that is $1K to $3K a year per listing.

Average price
$10.55under the $15 to $100 sweet spot
Price range
$4.31–$20.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #2,129 within Commercial Lighting. It carries 49 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#2,129in Commercial Lighting
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
49per listing
Listings tracked
32

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Emergency Exit Only Sign products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

$0$906$2K$3K$4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 flat

Sellers

28

Top-5 brand share

55%

Top 20: 99%

Top-5 click share

47%

Top 20: 89%

Open market

38%

  • LUHIMO16%
  • Signs ByLITA11%
  • iSYFIX10%
  • Locmorly10%
  • DazhiSigns8%
  • DIESOTT7%

Demand

Emergency Exit Only Sign search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Black Friday '25Spike '26OctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.7× · 10 of 12 months tracked

Search terms

Top Emergency Exit Only Sign search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • emergency exit only sign19K/yr
  • emergency exit only4K/yr
  • emergency exit only sign for door3K/yr

Reviews and returns

What reviews say buyers love and hate about Emergency Exit Only Sign

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Advertised Vs Actual Product”
44%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“poor quality”
A buyer, on “Quality-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Emergency Exit Only Sign questions

Answered from the same tracked data.