Is edison bulbs 40 watt profitable to sell on Amazon United States?

The niche generates $149K/yr across 34 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (46/100).

How competitive is the edison bulbs 40 watt niche?

22 brands and 33 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in edison bulbs 40 watt?

Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Brightness/Shine/Glow. The return rate is 4.7%.

When does demand for edison bulbs 40 watt peak?

Demand is steady year-round — the busiest month runs 2.0× the quietest.

What does it cost to enter the edison bulbs 40 watt niche?

Listings span $5.76–$29.44; the average listing price is $17.78 (sweet spot $15–$100). The average incumbent carries 995 reviews — the moat a new listing must climb.

edison bulbs 40 watt

Skip it

Soft demand (-14.1% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$17.78

avg listing price — sweet spot $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good995.03

avg incumbent reviews — the moat a new listing must climb

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Price range

Good$5.76–$29.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$149K

$149K/yr · 116K searches

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-14.1%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, edison bulbs 40 watt is a $149K/yr Amazon United States market (116K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 46/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

edison bulbs 40 watt market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $178K–$222K; units × avg price
Conversion rate: 7.2%
Avg BSR: #557
Page quality: 0%
Prime: 97%
Sponsored: 94%
Out of stock: 0.0%
Avg brand age: 51 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 rising

Sellers

Top-5 brand share

68%

Top 20: 99%

Top-5 click share

49%

Top 20: 88%

Open market

28%

Sigalux17%
winsaLED15%
NOTOC14%
DORESshop14%
Qingmiao9%
Hizashi4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 2.0×

Open Trend

Top edison bulbs 40 watt search terms

edison bulbs 40 watt64K/yr -26.6%6.0% conv.
40 watt edison light bulbs15K/yr +0.4%6.2% conv.
edison light bulbs 40 watt7K/yr +48.1%6.4% conv.
40w edison bulbs7K/yr +12.9%7.2% conv.
e26 edison bulb 40 watt5K/yr -9.4%6.7% conv.
vintage light bulbs 40 watt5K/yr -6.0%4.4% conv.
40 watt edison bulbs3K/yr +15.1%7.5% conv.
e26 edison bulb 40w led 2700k dimmable light bulbs4K/yr -15.4%7.1% conv.
led edison bulb 40w5K/yr -28.2%7.8% conv.
e26 led bulb 40w dimmable3K/yr -20.8%4.3% conv.

All search terms

Top edison bulbs 40 watt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LED Edison Bulb Antique 40W Vintage Bulb E26 Non Dimmable Led Bulb 450 Lumens 2700K Warm White Pack of 3

NOTOC$9.784.7★2,717 rev

Sigalux Vintage LED Edison Bulbs 40 watt Equivalent Dimmable E26 Light Bulb 2700K Soft Warm White Amber Glass ST58 Vintage Bulb 90+CRI 4.5W 400LM E26 Base 4 Pack

Sigalux$13.444.5★41 rev

DORESshop Edison Bulbs Light Bulbs Incandescent Warm White 40 Watt

DORESshop$13.204.6★7,652 rev

Qingmiao Vintage LED Edison Bulbs ST58 Dimmable 4W E26 LED Bulb 40W Equivalent 3000K Soft White Led Light Bulbs Antique LED Filament Bulbs CRI 80+ Flicker Free No Glare Clear Glass Pack of 6

Qingmiao$20.294.6★283 rev

Sigalux LED Edison Bulbs 40 watt Equivalent E26 Light Bulb Dimmable Soft White 2700K Amber Glass ST58 Vintage LED Bulbs 90+ CRI 4.5W 400LM E26 Base 4 Pack

Sigalux$13.474.6★960 rev

Newest

by launch date

Sigalux Vintage LED Edison Bulbs 40 watt Equivalent Dimmable E26 Light Bulb 2700K Soft Warm White Amber Glass ST58 Vintage Bulb 90+CRI 4.5W 400LM E26 Base 4 Pack

Sigalux$13.4441 rev

6mo ago

Sigalux LED Edison Bulbs 40 watt Equivalent E26 Light Bulb Dimmable Soft White 2700K Amber Glass ST58 Vintage LED Bulbs 90+ CRI 4.5W 400LM E26 Base 4 Pack

Sigalux$13.47960 rev

6mo ago

Figame ST64 40W Incandescent Edison 2-Pk 2200K Vintage Warm

Figame$8.3862 rev

7mo ago

BORT 4Pack ST58/19 Vintage LED Edison Bulbs E26 LED Bulb 60 Watt

BORT$9.3278 rev

1y ago

E26 LED Vintage Edison Light Bulbs 40 Watt 2 Pack ST58 Pendant Light Bulbs

BLINGCOLOR$12.78117 rev

2y ago

What buyers say about edison bulbs 40 watt

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow41%

“Great lights”

Value For Money9%

“fair price”

Quality-Overall8%

“Excellent product”

Advertised Vs Actual Product6%

“Exactly what I wanted”

Color5%

“Beautiful color”

Bulb Flicker/Dimming/Color5%

“Great bulbs”

Design-Overall4%

“Great look”

Efficiency2%

“Work great”

Size-Overall2%

“fit in the living room perfect”

Soft Feel2%

“Love the way these soften the lighting”

What buyers complain about

Durability21%

“Does not last”

Bulb Flicker/Dimming/Color19%

“flickers”

Brightness/Shine/Glow10%

“not very bright”

Color8%

“way too yellow”

Quality-Overall5%

“Low quality, burned out within a week”

Advertised Vs Actual Product4%

“Great product, I however didn't check description close enough and received clear bulbs instead of the tinted ones I wanted”

Functionality-Overall4%

“Not working”

Size-Overall3%

“A bit wider than I thought”

Flammable2%

“One of the Bulbs has already burnt out”

Design-Overall2%

“not for design”

Top return reasons

Size-Overall36%

Bulb Flicker/Dimming/Color18%

Brightness/Shine/Glow18%

Color14%

Advertised Vs Actual Product6%

Functionality-Overall2%

Compatibility-Overall2%

Defective Material/Parts2%

Value For Money1%

Product Condition0%

Common questions

Is edison bulbs 40 watt profitable to sell on Amazon United States?: The niche generates $149K/yr across 34 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -14.1%. Flapen's verdict: Skip it (46/100).
How competitive is the edison bulbs 40 watt niche?: 22 brands and 33 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in edison bulbs 40 watt?: Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Brightness/Shine/Glow. The return rate is 4.7%.
When does demand for edison bulbs 40 watt peak?: Demand is steady year-round — the busiest month runs 2.0× the quietest.
What does it cost to enter the edison bulbs 40 watt niche?: Listings span $5.76–$29.44; the average listing price is $17.78 (sweet spot $15–$100). The average incumbent carries 995 reviews — the moat a new listing must climb.