Is edison bulbs profitable to sell on Amazon United States?

The niche generates $1.4M/yr across 38 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Worth a look (56/100).

How competitive is the edison bulbs niche?

28 brands and 49 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in edison bulbs?

Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Brightness/Shine/Glow. The return rate is 4.0%.

When does demand for edison bulbs peak?

Demand peaks in Nov; the busiest month runs 1.8× the quietest.

What does it cost to enter the edison bulbs niche?

Listings span $8.23–$25.10; the average listing price is $16.96 (sweet spot $15–$100). The average incumbent carries 2,072 reviews — the moat a new listing must climb.

edison bulbs

Worth a look

Shows a $1.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Great$1.4M

$1.4M/yr · 1.3M searches

Avg price

Great$16.96

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Conversion

Good6.1%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Good$8.23–$25.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,072.47

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Growth

Bad-0.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, edison bulbs is a $1.4M/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Nov. Verdict: Worth a look — 56/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

edison bulbs market data

Units sold / yr: 80K–100K; avg 2,000–2,500/product
Revenue / yr: $1.4M–$1.7M; units × avg price
Conversion rate: 6.1%
Avg BSR: #285
Page quality: 0%
Prime: 100%
Sponsored: 97%
Out of stock: 0.8%
Avg brand age: 51 months
Avg seller age: 150 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

28 rising

Sellers

Top-5 brand share

59%

Top 20: 93%

Top-5 click share

47%

Top 20: 82%

Open market

36%

TJOY26%
DORESshop11%
DAYBETTER9%
GvvooHome8%
Hizashi5%
Brightever4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.8% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 1.8×

Open Trend

Top edison bulbs search terms

edison bulbs411K/yr +8.0%5.6% conv.
edison light bulbs81K/yr +165.1%4.6% conv.
decorative light bulbs142K/yr -13.5%1.1% conv.
vintage light bulbs83K/yr -17.8%3.5% conv.
edison bulbs 60 watt led110K/yr -49.3%6.8% conv.
edison bulb68K/yr -5.0%4.2% conv.
led edison bulb58K/yr +10.3%4.1% conv.
e26 edison bulb47K/yr +5.6%5.5% conv.
edison light bulb76K/yr -52.5%5.1% conv.
edison led light bulbs35K/yr -7.8%4.2% conv.

All search terms

Top edison bulbs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TJOY Edison Light Bulbs 60W Equivalent Dimmable Vintage LED Light Bulbs E26 Medium Base Warm White 2700K ST58 8W 800LM 80+ CRI Antique Decorative Filament LED Bulb Clear Glass 6 Pack

TJOY$18.334.7★3,674 rev

DORESshop Edison Bulbs Light Bulbs Incandescent Warm White 40 Watt

DORESshop$13.204.6★7,652 rev

DAYBETTER 4 Pack Vintage LED Edison Bulbs E26 Led Bulb 60W Equivalent Dimmable Led Light Bulbs High Brightness 800 LM Warm White 2700K ST58 Antique LED Filament Bulbs Clear Glass Style for Home

DAYBETTER$9.864.7★4,478 rev

TJOY 12 Pack Edison LED Light Bulbs E26 Base 8W 2700K Dimmable

TJOY$23.494.7★2,943 rev

Hizashi Vintage LED Edison Bulb Dimmable 6W Equivalent 60W 3000k Soft White E26 Base Led Light Bulbs 700LM UL Listed High CRI 95+ Eye Protection Clear Glass Pack of 12

Hizashi$24.174.4★729 rev

Newest

by launch date

EMYMLITE 10-Pack Shatter Resistant LED Edison Light Bulbs 60W Equivalent

EMYMLITE$19.6276 rev

6mo ago

6pack LED Light Bulbs Shatterproof Edison Bulbs 60 Watt Equivalent E26 Base Warm White 2700K Bulb Vintage Decorative Fixture Light Bulbs for Home Lighting Bathroom Bedroom Hallway Non-dimmable

Skoiuc$9.56126 rev

8mo ago

Brightever 6-Pack Dimmable LED Light Bulbs 60W Equivalent Vintage Edison Light Bulbs 2700K Warm White ST58 7W LED Bulb Super Bright 850LM 90+CRI Clear Glass Antique Decorative Filament Bulbs

Brightever$13.63387 rev

1y ago

BORT 4Pack ST58/19 Vintage LED Edison Bulbs E26 LED Bulb 60 Watt

BORT$9.3278 rev

1y ago

GvvooHome LED Edison Bulbs Dimmable E26 Bulb 60 watt Soft White 2700K ST58 Vintage Light Bulbs 90+ CRI 6W 600LM E26 Medium Base Clear Glass 10 Pack

GvvooHome$19.95819 rev

1y ago

What buyers say about edison bulbs

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow44%

“Nice a bright”

Value For Money9%

“Great deal”

Quality-Overall8%

“Nice lighting”

Bulb Flicker/Dimming/Color7%

“Works great with dimmer”

Advertised Vs Actual Product6%

“Exactly as shown”

Color5%

“has good color accuracy”

Shape/Style3%

“Overall, the style is nice,”

Design-Overall3%

“Sleek”

Durability3%

“Look good and sturdy”

Size-Overall2%

“Fits our home nicely”

What buyers complain about

Durability22%

“Fail after a couple months”

Bulb Flicker/Dimming/Color21%

“Flickering almost immediately”

Brightness/Shine/Glow9%

“Too Bright”

Quality-Overall7%

“the quality control could definitely be better”

Size-Overall4%

“To big”

Functionality-Overall4%

“One bulb did not work even after putting it in a known working socket”

Color4%

“Color range is inconsistent as well”

Value For Money3%

“They are not worth the price”

Defective Material/Parts3%

“1/4 of the bulbs don't work”

Advertised Vs Actual Product3%

“Not what pictured when I purchased”

Top return reasons

Size-Overall33%

Bulb Flicker/Dimming/Color18%

Brightness/Shine/Glow18%

Color16%

Advertised Vs Actual Product5%

Functionality-Overall3%

Defective Material/Parts2%

Compatibility-Overall2%

Value For Money2%

Product Condition0%

Common questions

Is edison bulbs profitable to sell on Amazon United States?: The niche generates $1.4M/yr across 38 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -0.8%. Flapen's verdict: Worth a look (56/100).
How competitive is the edison bulbs niche?: 28 brands and 49 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in edison bulbs?: Top complaints mined from reviews: Durability, Bulb Flicker/Dimming/Color, Brightness/Shine/Glow. The return rate is 4.0%.
When does demand for edison bulbs peak?: Demand peaks in Nov; the busiest month runs 1.8× the quietest.
What does it cost to enter the edison bulbs niche?: Listings span $8.23–$25.10; the average listing price is $16.96 (sweet spot $15–$100). The average incumbent carries 2,072 reviews — the moat a new listing must climb.

edison bulbs

edison bulbs market data

Competition & brand share

Demand & seasonality

Top edison bulbs search terms

Top edison bulbs products on Amazon

Top sellers

Newest

Trending

What buyers say about edison bulbs

What buyers love

What buyers complain about

Top return reasons

Common questions

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