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Easy Christmas Tree Lights

Fail

The top 5 products take 100% of clicks, so Easy Christmas Tree Lights is a Fail.

Flapen Score
25
25 / 100
Ranks 9,423 of 9,536 Tools & Home Improvement niches · −23 vs the category median of 48
Market size
$13K/yr49K searches / yr
90-day growth
+20.1%search demand this quarter
Competition
100%top-5 click share · 3 brands · 5 sellers

Flapen Score

Easy Christmas Tree Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Easy Christmas Tree Lights is stronger. Inside it, weaker.

25Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Easy Christmas Tree Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Easy Christmas Tree Lights 49K times last year and spent an estimated $13K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 25 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
+20.1%
Conversion, latest week
1.5%
Market size, estimated
$13Ka year
Peak month
November240.6× the quietest month
Top search term
cascade lights7K searches a year

02 · Price

A sale here is worth $17.38.

Listings sell for $17.38 on average, from $8.33 to $25.46. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $17.38 that is $0 to $2K a year per listing.

Average price
$17.38inside the $15 to $100 sweet spot
Price range
$8.33–$25.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #1,014 within String Lights. It carries 4,609 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
13.0%
Average rank
#1,014in String Lights
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
4,609per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Easy Christmas Tree Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

$0$2K$4K$6K$8K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Dazzle Bright67%
  • HXWEIYE18%
  • Marchpower14%

Demand

Easy Christmas Tree Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26OctNovDecJanFebMarJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 240.6×

Search terms

Top Easy Christmas Tree Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cascade lights7K/yr
  • christmas tree net lights11K/yr
  • christmas tree ring lights6K/yr
  • ring christmas tree lights4K/yr
  • net lights for christmas tree3K/yr
  • christmas tree lights net3K/yr
  • christmas tree light net4K/yr
  • christmas tree light ring5K/yr
  • easy tree lights3K/yr
  • ring christmas lights3K/yr

Reviews and returns

What reviews say buyers love and hate about Easy Christmas Tree Lights

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
25%of negative reviews mention “Durability”
5.9%of orders come back
“Broke after a few months”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Easy Christmas Tree Lights questions

Answered from the same tracked data.