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E12 Led Bulb 3000k

Fail

Shoppers spend only $68K a year here, so E12 Led Bulb 3000k is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$68K/yr30K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
57%top-5 click share · 20 brands · 26 sellers

Flapen Score

E12 Led Bulb 3000k against its category

The dotted line is the Tools & Home Improvement average. Past it, E12 Led Bulb 3000k is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The E12 Led Bulb 3000k market on Amazon at a glance

Shoppers on Amazon United States searched for E12 Led Bulb 3000k 30K times last year and spent an estimated $68K. The top 5 brands take 60% of clicks. Demand peaks in Nov. Flapen scores it 48 out of 100, a Fail.

01 · Demand

13.5% of searches ended in a purchase last week.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 13.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
13.5%
Market size, estimated
$68Ka year
Peak month
November1.5× the quietest month
Top search term
e12 led bulb 3000k12K searches a year

02 · Price

A sale here is worth $16.59.

Listings sell for $16.59 on average, from $10.00 to $30.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.59 that is $2K to $4K a year per listing.

Average price
$16.59inside the $15 to $100 sweet spot
Price range
$10.00–$30.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #689 within Light Bulbs. It carries 1,866 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#689in Light Bulbs
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
1,866per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top E12 Led Bulb 3000k products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$14K$20K$27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 flat

Sellers

26

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

35%

  • Hizashi24%
  • Cotanic14%
  • GOLSPARK8%
  • Sailstar8%
  • FLSNT5%
  • Great Eagle Lighting Corporation5%

Demand

E12 Led Bulb 3000k search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.5×

Search terms

Top E12 Led Bulb 3000k search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • e12 led bulb 3000k12K/yr
  • e12 3000k led bulb5K/yr
  • 3000k candelabra led bulbs5K/yr
  • e12 3000k4K/yr
  • candelabra light bulbs 3000k3K/yr

Reviews and returns

What reviews say buyers love and hate about E12 Led Bulb 3000k

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Brightness/Shine/Glow”
26%of negative reviews mention “Bulb Flicker/Dimming/Color”
4.6%of orders come back
“they flicker a lot”
A buyer, on “Bulb Flicker/Dimming/Color”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common E12 Led Bulb 3000k questions

Answered from the same tracked data.