Is E10 Socket profitable to sell on Amazon United States?

Flapen scores E10 Socket 45 out of 100 on Amazon United States, a Fail. Shoppers spend $96K a year across 22 tracked products. Amazon counts 1 of the 3 products launched in the last year as successful launches. Search demand grew +3.2% in the last 90 days.

How competitive is the E10 Socket niche on Amazon United States?

15 brands and 20 sellers compete in E10 Socket on Amazon United States. The top 5 E10 Socket products take 57% of clicks, and the top 5 brands take 69%.

What do buyers complain about in E10 Socket?

E10 Socket buyers on Amazon United States complain most about Quality-Overall, Durability, and Strength. Returns run at 2.2% of orders.

When does demand for E10 Socket peak?

Search demand for E10 Socket on Amazon United States is steady all year. The busiest month runs 1.9× the quietest.

What does it cost to enter the E10 Socket niche?

E10 Socket sells for $10.46 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $4.84 to $21.30. The average product has 1,262 reviews, the count a new listing must catch up to.

E10 Socket

Fail

The products selling today already average 4.7★, so E10 Socket is a Fail.

Flapen Score: 45
45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size: $96K/yr99K searches / yr
90-day growth: +3.2%search demand this quarter
Competition: 57%top-5 click share · 15 brands · 20 sellers

Flapen Score

E10 Socket against its category

The dotted line is the Tools & Home Improvement average. Past it, E10 Socket is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The E10 Socket market on Amazon at a glance

Shoppers on Amazon United States searched for E10 Socket 99K times last year and spent an estimated $96K. The top 5 brands take 69% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.

Searches, last 12 months: 99K
Growth, 90 days vs prior 90: +3.2%
Conversion, latest week: 9.3%
Market size, estimated: $96Ka year
Peak month: May1.9× the quietest month
Top search term: e8 torx socket19K searches a year

02 · Price

A sale here is worth $10.46.

Listings sell for $10.46 on average, from $4.84 to $21.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $10.46 that is $3K to $5K a year per listing.

Average price: $10.46under the $15 to $100 sweet spot
Price range: $4.84–$21.30
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 10K–13K
Units per listing a year: 250–500
Revenue per listing a year: $3K–$5K
Returns: 2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Sockets & Socket Sets. It carries 1,262 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings: 82%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #67in Sockets & Socket Sets
Average rating: 4.73 starsAmazon United States average 4.42 stars
Average reviews: 1,262per listing
Listings tracked: 22

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 66 months

Products