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Dyna Patch

Fail

The top 5 brands take 100% of clicks, so Dyna Patch is a Fail.

Flapen Score
39
39 / 100
Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 48
Market size
$184K/yr67K searches / yr
90-day growth
-28.6%search demand this quarter
Competition
91%top-5 click share · 4 brands · 71 sellers

Flapen Score

Dyna Patch against its category

The dotted line is the Tools & Home Improvement average. Past it, Dyna Patch is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dyna Patch market on Amazon at a glance

Shoppers on Amazon United States searched for Dyna Patch 67K times last year and spent an estimated $184K. All 4 brands take every click. Demand peaks in Feb. Flapen scores it 39 out of 100, a Fail.

01 · Demand

17.3% of searches ended in a purchase last week.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 17.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-28.6%
Conversion, latest week
17.3%
Market size, estimated
$184Ka year
Peak month
February1.8× the quietest month
Top search term
elmers wood filler32K searches a year

02 · Price

A sale here is worth $15.92.

Listings sell for $15.92 on average, from $6.79 to $34.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,250 to 1,500 of them. At $15.92 that is $20K to $24K a year per listing.

Average price
$15.92inside the $15 to $100 sweet spot
Price range
$6.79–$34.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
1,250–1,500
Revenue per listing a year
$20K–$24K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #101 within Adhesives & Sealers. It carries 6,396 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#101in Adhesives & Sealers
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
6,396per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Dyna Patch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

$0$28K$55K$83K$110K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

71

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Elmer's75%
  • Dynamic14%
  • FIRE ROSE6%
  • GORILLA5%
  • Open — no brand owns it (0%)

Demand

Dyna Patch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top Dyna Patch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • elmers wood filler32K/yr
  • elmers wood filler white9K/yr
  • dyna patch pro7K/yr
  • elmers white wood filler6K/yr
  • dyna patch5K/yr
  • elmer wood filler3K/yr
  • elmers carpenters wood filler3K/yr
  • dyna patch pro wood filler1K/yr
  • dyna patch pro wood filler white2K/yr

Reviews and returns

What reviews say buyers love and hate about Dyna Patch

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Adhesion/Stickiness”
1.2%of orders come back
“it sticks then after a day it falls apart”
A buyer, on “Adhesion/Stickiness”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Dyna Patch questions

Answered from the same tracked data.