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Dust Goggles

Fail

The top 5 brands take 100% of clicks, so Dust Goggles is a Fail.

Flapen Score
43
43 / 100
Ranks 6,589 of 9,536 Tools & Home Improvement niches · −5 vs the category median of 48
Market size
$190K/yr197K searches / yr
90-day growth
+5.5%search demand this quarter
Competition
64%top-5 click share · 5 brands · 68 sellers

Flapen Score

Dust Goggles against its category

The dotted line is the Tools & Home Improvement average. Past it, Dust Goggles is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dust Goggles market on Amazon at a glance

Shoppers on Amazon United States searched for Dust Goggles 197K times last year and spent an estimated $190K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 43 out of 100, a Fail.

01 · Demand

7.9% of searches ended in a purchase last week.

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months
197K
Growth, 90 days vs prior 90
+5.5%
Conversion, latest week
7.9%
Market size, estimated
$190Ka year
Peak month
August1.9× the quietest month
Top search term
dewalt safety glasses52K searches a year

02 · Price

A sale here is worth $12.23.

Listings sell for $12.23 on average, from $4.43 to $30.54. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $12.23 that is $9K to $12K a year per listing.

Average price
$12.23under the $15 to $100 sweet spot
Price range
$4.43–$30.54
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$12K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #296 within Eye Protection. It carries 2,798 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
96%
Out of stock, average day
1.4%
Average rank
#296in Eye Protection
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
2,798per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Dust Goggles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

$0$9K$19K$28K$38K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

68

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 96%

Open market

0%

  • DEWALT92%
  • 3M4%
  • Malta Dynamics2%
  • LOEO1%
  • BATFOX1%
  • Open — no brand owns it (0%)

Demand

Dust Goggles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Dust Goggles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dewalt safety glasses52K/yr
  • dust goggles36K/yr
  • dewalt safety glasses for men20K/yr
  • dewalt glasses16K/yr
  • dewalt goggles13K/yr
  • dewalt safety goggles10K/yr
  • 3m goggles10K/yr
  • dust proof goggles8K/yr
  • lentes dewalt para trabajo8K/yr
  • 3m safety goggles7K/yr

Reviews and returns

What reviews say buyers love and hate about Dust Goggles

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Too small”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dust Goggles questions

Answered from the same tracked data.