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52

dusk to dawn motion sensor light

Worth a look

Shows a sweet-spot price point ($38.54 avg), but a small market ($43K/yr) keeps it on the watch list.

Market size 11Growth 46Conversion 20Competition 82Returns 50Price range 90Avg price 95Brand share 94Review moat 25Quality gap 40

Avg price

Incredible$38.54

avg listing price — sweet spot $15–$100

Brand share

Great41%

top-5 brand share — no brand owns this niche

Price range

Great$9.95–$91.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great33%

top-5 click share — an open shelf

Returns

Okay3.0%

return rate — above 5% kills the launch gate

Growth

Okay+16.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,216.78

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$43K

$43K/yr · 70K searches

According to Flapen's Amazon United States niche tracking, dusk to dawn motion sensor light is a $43K/yr Amazon United States market (70K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 52/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

dusk to dawn motion sensor light market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$58K–$77K
units × avg price
Conversion rate
1.6%
Avg BSR
#258
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
8.1%
Avg brand age
32 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

40 rising

Sellers

57

Top-5 brand share

41%

Top 20: 82%

Top-5 click share

33%

Top 20: 67%

Open market

54%

  • FNYUSLET11%
  • BesLowe10%
  • Yisuro9%
  • LUTEC6%
  • YJXGDIL5%
  • odorpower5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +16.5% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.4×

Top dusk to dawn motion sensor light search terms

  • motion sensor porch lights20K/yr
  • wall mount motion sensor outdoor lights14K/yr
  • porch light with motion sensor12K/yr
  • front door motion sensor light8K/yr
  • front porch motion light5K/yr
  • white motion sensor light outdoor5K/yr
  • motion sensor outdoor wall light5K/yr
  • dusk to dawn with motion sensor1K/yr
All search terms

Top dusk to dawn motion sensor light products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$5K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dusk to dawn motion sensor light

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow35%

“Bright Light”

Assembly/Installation11%

“Ease of installation”

Quality-Overall9%

“Their quality feels solid”

Value For Money8%

“Great Deal”

Advertised Vs Actual Product5%

“Better than I expected”

Motion Detection4%

“the motion sensor is good”

Efficiency4%

“detector works well”

Durability2%

“Great durability”

Charging2%

“Charges good”

Design-Overall1%

“They are well built”

What buyers complain about

Durability16%

“Did not last a week”

Functionality-Overall14%

“Did not work”

Brightness/Shine/Glow10%

“Brightness doesn't last”

Quality-Overall8%

“Cheap quality”

Water Resistance5%

“NOT WATERPROOF”

Size-Overall5%

“It doesnt fit”

Charging4%

“Does not hold charge”

Bulb Flicker/Dimming/Color3%

“They flicker occasionally”

Assembly/Installation2%

“Not easy to set up”

Value For Money2%

“WAY CHEAPER Than Walmart”

Top return reasons

Size-Overall27%
Brightness/Shine/Glow14%
Functionality-Overall11%
Advertised Vs Actual Product8%
Bulb Flicker/Dimming/Color7%
Defective Material/Parts7%
Value For Money5%
Color3%
Assembly/Installation3%
Quality-Overall2%

Common questions

Is dusk to dawn motion sensor light profitable to sell on Amazon United States?
The niche generates $43K/yr across 60 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +16.5%. Flapen's verdict: Worth a look (52/100).
How competitive is the dusk to dawn motion sensor light niche?
40 brands and 57 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in dusk to dawn motion sensor light?
Top complaints mined from reviews: Durability, Functionality-Overall, Brightness/Shine/Glow. The return rate is 3.0%.
When does demand for dusk to dawn motion sensor light peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 2.4× the quietest.
What does it cost to enter the dusk to dawn motion sensor light niche?
Listings span $9.95–$91.17; the average listing price is $38.54 (sweet spot $15–$100). The average incumbent carries 4,217 reviews — the moat a new listing must climb.